Chief Brand & Creative Architect

Proper Hospitality; Los Angeles (CA); On-site; USD 250,000 - 300,000; Full time

Benefits offered by this job

Competitive salary + bonus

Annual performance reviews

Wellness programs

Hotel stay benefits

Dining discounts

Job summary

Proper Hospitality in Los Angeles seeks a visionary Senior Vice President of Brand & Creative to define the creative direction for our growing portfolio. You will own brand strategy, architecture, and the creative expression across all properties, and you will lead content and social initiatives with a strong emphasis on consistency and quality.

You will build a scalable brand system, enforce standards, and deliver hands-on leadership when needed.

Qualifications

• A creative leader with a point of view and brand ownership experience.
• Built and run a content and social engine for a multi-brand portfolio.
• Experience sustaining brand standards across several properties and concepts.
• Able to build operating functions and delegate while delivering hands-on work when needed.
• Comfort with AI as a tool to amplify taste, not reduce quality.

Responsibilities

• Own brand strategy and architecture across 12 properties and future openings.
• Direct creative direction for campaigns, photography, identity systems, and the new website.
• Lead content and social engine, including production capabilities and personnel.
• Enforce brand standards with a centralized library and fast review processes.
• Make final creative sign-offs and defend brand decisions against time-pressured demands.

Skills

Brand strategy

Creative leadership

Content & social engine

Multi-brand experience

Builder-manager

Taste-driven decision making

Job description

Proper Hospitality in Los Angeles seeks a visionary Senior Vice President of Brand & Creative to define the creative direction for our growing portfolio. You will own brand strategy, architecture, and the creative expression across all properties, and you will lead content and social initiatives with a strong emphasis on consistency and quality.

You will build a scalable brand system, enforce standards, and deliver hands-on leadership when needed.