Chief Brand & Communications Architect

MIBOR; Indianapolis (IN); On-site; USD 120,000 - 160,000; Full time

Job summary

MIBOR REALTOR® Association in Indianapolis seeks a Vice President of Marketing and Communications to lead brand strategy, integrated marketing, and audience engagement across its three brands: MIBOR REALTOR® Association, Broker Listing Cooperative®, and MIBOR REALTOR® Foundation.

The role requires strategic leadership, storytelling excellence, and the ability to translate complex real estate topics into clear, compelling narratives for members, partners, and the public.

Qualifications

• College degree or equivalent combination of education and relevant marketing and communications experience.

Responsibilities

• Serves as a strategic member of the Management Team, bringing brand, audience, reputation, and communications perspectives to enterprise decision-making and helping shape how organizational strategy is understood and experienced by members, subscribers, community partners, and other stakeholders.
• Provides strategic stewardship of the MIBOR REALTOR® Association, Broker Listing Cooperative®, and MIBOR REALTOR® Foundation brands, ensuring each maintains a clear and distinct value proposition while strengthening the collective reputation and impact of the enterprise.
• Actively identifies stories and communications opportunities across the organization, developing a deep understanding of initiatives, products, programs, research, advocacy, community impact, and organizational change and translating complex work into compelling stories for the audiences we serve.
• Proactively identifies the audiences, channels, partnerships, media opportunities, and creative approaches that will extend the reach and impact of organizational stories and messages.
• Develops and executes integrated marketing, communications, public relations, and audience engagement strategies aligned with organizational priorities and business goals.
• Cultivates and manages media relationships and serves as the lead point of contact for media interactions, identifying opportunities to strengthen awareness of MIBOR, the BLC®, the Foundation, REALTORS®, market conditions, property rights, and real estate and community issues.
• Prepares and supports executives, volunteer leaders, and members for media and public speaking opportunities, including talking points, speeches, presentations, and other executive communications.
• Anticipates emerging organizational, industry, and reputational issues and develops appropriate communications strategies and responses.
• Leads member and stakeholder communications across the organization, ensuring content is timely, relevant, audience-focused, and consistent with the appropriate brand and value proposition.
• Develops strategies to strengthen the public understanding and reputation of REALTORS® and the organization’s three brands through public relations, storytelling, marketing, and community visibility.
• Leads, develops, and supports the Marketing and Communications team and other assigned staff, including the Professional Development Program Manager and Division Liaison, establishing clear expectations, accountability, collaboration, and opportunities for professional growth.
• Provides executive leadership and oversight for assigned organizational programs and functions, including professional development, member engagement through MIBOR Divisions, and the Diversity, Equity and Inclusion Committee, ensuring alignment with organizational strategy and appropriate support.
• Plays an active role in developing, executing, and communicating the organization’s strategic plans and major organizational initiatives.
• Develops and manages the annual Marketing and Communications budget, establishes meaningful performance measures, and evaluates the effectiveness and reach of communications and marketing strategies.
• Contributes to team effort by accomplishing related results as needed.
• Leads special projects and other responsibilities as assigned by the CEO.

Skills

Brand strategy

Storytelling

Executive leadership

Strategic communications

Media relations

Public relations

Audience engagement

Brand stewardship

Communication strategy

Collaboration

Education

Bachelor's degree

Job description

MIBOR REALTOR® Association in Indianapolis seeks a Vice President of Marketing and Communications to lead brand strategy, integrated marketing, and audience engagement across its three brands: MIBOR REALTOR® Association, Broker Listing Cooperative®, and MIBOR REALTOR® Foundation.

The role requires strategic leadership, storytelling excellence, and the ability to translate complex real estate topics into clear, compelling narratives for members, partners, and the public.