Channel Marketing Specialist

Mohawk Industries, Inc.; Smyrna (GA); On-site; USD 55,000 - 75,000; Full time

Job summary

Smyrna, Georgia-based Mohawk Industries, Inc. seeks a Channel Marketing Specialist to develop and execute channel marketing strategies, collaborating with channel partners and driving campaigns across distribution channels in a fast-paced manufacturing environment.

You will work with cross-functional teams to create and deliver marketing materials, support trade shows, and manage campaigns aligned with the annual plan to expand brand presence and growth targets.

Qualifications

• Bachelor's degree in a related field or equivalent education and/or experience.
• 2-4 years of job-related experience or equivalent education and/or experience.
• Proficient in Adobe Photoshop, InDesign, Spark, and Premiere.

Responsibilities

• Develop marketing materials for merchandising, social media, sales literature, and other needs.
• Coordinate delivery of branded materials to meet customer expectations.
• Collaborate with managers to create and execute project plans around new product launches.
• Partner with cross-functional teams to ensure materials are accurate and aligned with business objectives.
• Support campaigns as part of the annual plan to grow market share and meet targets.
• Provide day-to-day marketing support for channel partners and internal sales teams.
• Assist with channel campaigns to meet strategic objectives and timelines.
• Support trade shows and sales/marketing meetings as needed.
• Engage in projects and programs within a larger team to deliver results.

Skills

Adobe Photoshop

InDesign

Spark

Premiere

Education

Bachelor's degree in related field

Job description

Smyrna, Georgia, United States, 30126

Are you looking for more?

At Mohawk Industries, we're committed to more - more customer solutions, more process improvements, more sustainable manufacturing and more opportunities for our team.

As a Fortune 500, global flooring leader with some of the best-known brands in the industry, Mohawk is a great place to start or develop your career with an emphasis on more of what's important to you. Whether you want to lead more, innovate more, learn more or create more, you can find your more with Mohawk.

What we need:

The Channel Marketing Specialist is an established performer that develops and executes channel marketing strategies to drive brand awareness, engagement, and sales through various distribution channels. This role will be responsible for collaborating with channel partners, developing marketing campaigns, and driving business initiatives.

What you'll do:

• Develop marketing materials former merchandising, social media, sales literature, and other purposes.


• Facilitate execution of customer requests of branded materials to ensure delivery expectations are met.


• Collaborate with managers to develop and execute project plans based on defined new product launch strategy.


• Partner with cross functional teams to ensure marketing materials are accurate and align with business objectives.


• Help manage campaigns as part of the strategic annual plan to expand share and pursue growth targets.


• Facilitate day-to-day marketing support for channel partners and internal Sales teams.


• Execute channel campaigns as part of the strategic annual plan to meet business objectives.


• Provide support for trade shows and sales/marketing meetings.


• Work on projects, assignments, and programs as part of a large work team.


• Perform accurate analyses, conduct research, and draw meaningful conclusions about potential job/work-area impacts.


• Draw from prior experience, interpret facts, and identify incomplete data/anomalies to solve problems.


• Uses innovative solutions to enhance personal work and, where applicable, the work of the team.


• Effectively apply functional, process, and procedural or technical knowledge to address business challenges.


• Provide guidance and assistance to entry-level professionals.


• Influence others within the job area through explanation of facts and policies to resolve routine issues.


• Perform other duties as necessary.

What you have:

• Bachelor’s degree in a related field or equivalent education and/or experience.


• 2-4 years of job-related experience or equivalent education and/or experience.


• Proficient in Adobe Photoshop, InDesign, Spark, and Premiere.

What you're good at:

• Demonstrates strong knowledge of technical, process, and business principles as well as industry practices and standards.


• Excellent communication, problem solving, and organizational skills.


• Able to multitask, prioritize, and manage time effectively.


• High level of integrity and discretion in handling sensitive and confidential data.

Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk's vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, wood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include American Olean, Daltile, Durkan, IVC, Karastan, Marazzi, Mohawk, Mohawk Home, Pergo, and Quick-Step. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.

Mohawk Industries, Inc. is an Equal Opportunity Employer including disability/veteran committed to an inclusive workplace and a proud Drugs Don't Work participant.