Channel Marketing Manager

Clarios; Glendale (WI); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Medical, dental and vision coverage

401(k) with company matching

Tuition reimbursement

Parental and caregiver leave

Paid time off and disability insurance

Employee Assistance Program

Job summary

Clarios is seeking a Channel Marketing Manager to join its US/Canada Strategic Marketing team. You will partner with Marketing, Product Development, Customer Support, and Demand Planning to craft channel-specific plans and drive profitable growth with top partners.

You will build and execute omnichannel campaigns, manage budgets, and develop tools and assets in coordination with agencies and internal teams. A successful candidate communicates clearly, mentors colleagues, and travels up to 10%.

Qualifications

• 3–5 years in product marketing, product development, category management, brand or channel marketing.
• Bachelor’s degree in Marketing, Business, or related field.
• Must have experience with big-box US retailers (club, mass, auto parts).
• Proven track record launching complex products across multiple partners.
• Strong written and verbal communication; experience mentoring juniors.

Responsibilities

• Build and run co-branded omnichannel campaigns with key Aftermarket partners.
• Manage channel marketing budgets and ROI to guide leadership decisions.
• Create marketing tools, displays, and digital assets for omnichannel use.
• Lead marketing briefs and approvals for content and messaging.

Skills

Channel marketing

Product marketing

Cross-functional collaboration

Communication skills

Travel readiness

Education

Bachelor's degree

Tools

CRM software

Job description

What you will do

The Channel Marketing Manager is a critical role on the newly-created Strategic Marketing team in Clarios’ US/Canada region. This role will partner with the region’s Marketing, Product Development, Customer Support, Category Management, and Demand Planning teams to deliver customer/channel-specific marketing plans, successfully launch new products, manage partner marketing and co-op funds, and ultimately drive profitable growth through Clarios’ top customer partners. The best candidate will have an innate curiosity, desire to learn and grow, and drive to win as a team.

How you will do it

• Build and run co-branded, omnichannel marketing campaigns with key Aftermarket retail & distribution partners
• Manage channel marketing budgets and track return on investment, advising the leadership team on where marketing investment should be scaled up/down
• Create marketing tools, product displays, and digital assets for omnichannel use, in partnership with internal or external agencies
• Partner with sales, customer support, marketing, and product development teammates to launch new products on time and in keeping with organizational goals
• Lead & direct marketing briefs and approvals of Aftermarket marketing content, including new product messaging, customer presentations, sell sheets, web copy and advertising copy
• Manage day-to-day communications & projects with external agency partners
• Provide direction and support for management of Digital Asset library
• Provide support for industry & customer events and sponsorships as needed
• May mentor and/or supervise 1-2 marketing coordinators or specialists

What we look for

Required

• 3-5 years in product marketing, product development, category management, brand or channel marketing, or equivalent area
• Bachelor’s degree in Marketing, Business, or related field
• Must have experience working directly with big-box US retailers, especially club, mass, or auto parts
• Proven track record of managing complex product and/or program launches with multiple internal and external partners
• Demonstrated strong written and verbal communication skills
• Demonstrated experience leading, managing, or mentoring junior team members
• Ability to travel (10%)

Preferred

• Automotive / Aftermarket industry experience preferred
• eCommerce / Direct to Consumer experience a plus

What you get

• Medical, dental and vision care coverage and a 401(k) savings plan with company matching – all starting on date of hire
• Tuition reimbursement, perks, and discounts
• Parental and caregiver leave programs
• All the usual benefits such as paid time off, flexible spending, short-and long-term disability, basic life insurance, business travel insurance, and Employee Assistance Program
• Global market strength and worldwide market share leadership
• HQ location earns LEED certification for sustainability plus a full-service cafeteria and workout facility
• Clarios has been recognized as one of 2026’s Most Ethical Companies by Ethisphere. This prestigious recognition marks the fourth consecutive year Clarios has received this distinction.

Who we are

Clarios is the force behind the world’s most recognizable car battery brands, powering vehicles from leading automakers like Ford, General Motors, Toyota, Honda, and Nissan. With 18,000 employees worldwide, we develop, manufacture, and distribute energy storage solutions while recovering, recycling, and reusing up to 99% of battery materials—setting the standard for sustainability in our industry. At Clarios, we’re not just making batteries; we’re shaping the future of sustainable transportation. Join our mission to innovate, push boundaries, and make a real impact. Discover your potential at Clarios—where your power meets endless possibilities.

Veterans/Military Spouses

We value the leadership, adaptability, and technical expertise developed through military service. At Clarios, those capabilities thrive in an environment built on grit, ingenuity, and passion—where you can grow your career while helping to power progress worldwide. All qualified applicants will be considered without regard to protected characteristics.

Equal Employment Opportunity

We recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please apply. Diversity of experience and skills combined with passion is key to challenging the status quo. Therefore, we encourage people from all backgrounds to apply to our positions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, status as a protected veteran or other protected characteristics protected by law. As a federal contractor, we are committed to not discriminating against any applicant or employee based on these protected statuses. We will also take affirmative action to ensure equal employment opportunities. Please let us know if you require accommodations during the interview process by emailing [e-mail]. We are an Equal Opportunity Employer and value diversity in our teams in terms of work experience, area of expertise, and all characteristics protected by laws in the countries where we operate. For more information on our commitment to sustainability, diversity, and equal opportunity, read our latest report. We want you to know your rights because EEO is the law.

A Note to Job Applicants

Please be aware of scams being perpetrated through the Internet and social media platforms. Clarios will never require a job applicant to pay money as part of the application or hiring process.

To All Recruitment Agencies

Clarios does not accept unsolicited agency resumes/CVs. Please do not forward resumes/CVs to our careers email addresses, Clarios employees or any other company location. Clarios is not responsible for any fees related to unsolicited resumes/CVs.