Channel Marketing Intern: Build Merch, Boost B2B Growth

allegion; Carmel (IN); On-site; USD 17,000 - 25,000; Full time

Job summary

Allegion, Carmel, IN, is seeking a proactive Summer Intern in Channel Marketing to support the ResPro team with marketing collateral, vendor coordination, and basic reporting. You will collaborate with marketing managers, sales, product management and cross-functional stakeholders to engage builders, dealers and wholesale partners.

This internship offers hands-on experience in collateral development, planograms, in-store displays, and merchandising tools, with exposure to CRM tools and analytics

Qualifications

• Current enrollment in a bachelor's degree program in Marketing, Business, Communications, or related field.
• Strong interest in channel marketing, B2B marketing, or consumer goods marketing.
• Excellent attention to detail and organizational skills.
• Comfortable learning and using CRM tools, marketing resource portals, and basic analytics platforms (Power BI, Excel).
• Solid written and verbal communication skills.
• Ability to manage multiple priorities and meet deadlines in a fast-paced environment.
• Team player with a positive attitude and a willingness to take initiative.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).

Responsibilities

• Assist in the creation and fulfillment of marketing collateral for builders, dealers, and wholesalers.
• Assist in the creation and fulfillment of marketing collateral for builders, dealers, and wholesalers.
• Support day-to-day activities of key channel programs (e.g., merchandising displays, rewards portals).
• Help maintain inventory records and ensure adequate stock levels for point-of-sale materials.
• Assist in updating and maintaining marketing resource portals and form submissions.
• Contribute to the development of planograms, in-store displays, and other merchandising tools.
• Contribute to the development of planograms, in-store displays, and other merchandising tools.
• Aid in the preparation of presentations, sales training tools, and price book updates.
• Help administer approval processes for business development funds and incentive programs.
• Support invoice, purchase order administration, and reconciliation activities.
• Pull data and prepare basic reports in Power BI or Excel for program performance reviews.
• Participate in brainstorming sessions for new product launches and marketing campaigns.
• Drive process improvements to streamline workflows and increase team efficiency.

Skills

Attention to detail

Organizational skills

Teamwork

Communication skills

Multitasking

Education

Bachelor’s degree in Marketing/Business/Communications or related field

Tools

Power BI

Excel

CRM tools

Marketing portals

PowerPoint

Job description

Allegion, Carmel, IN, is seeking a proactive Summer Intern in Channel Marketing to support the ResPro team with marketing collateral, vendor coordination, and basic reporting. You will collaborate with marketing managers, sales, product management and cross-functional stakeholders to engage builders, dealers and wholesale partners.

This internship offers hands-on experience in collateral development, planograms, in-store displays, and merchandising tools, with exposure to CRM tools and analytics