Chancellor’s Digital Strategy Lead

University of Colorado System; Allenspark (CO); On-site; USD 85,000 - 91,000; Full time

Job summary

CU Boulder seeks a senior executive digital strategist to support the Chancellor’s social media presence and strategy. Lead development, creation, management, and execution of social media content for the Chancellor and Chancellor’s spouse, building a coordinated digital strategy that raises the Chancellor’s visibility and voice across platforms.

The role requires strong editorial judgment, exceptional storytelling and writing, and the ability to move quickly in a dynamic public-facing

Qualifications

• Bachelor's degree in marketing, advertising, public relations, communications, journalism, or a related field.
• 5+ years of professional experience.
• Photography, videography, and editing experience for social media.

Responsibilities

• Develop and implement editorial calendar and social media strategy for the Chancellor.
• Capture, post and monitor across platforms where the Chancellor or spouse has a presence.
• Attend campus and external events to generate content, including nights and weekends.
• Develop metric tracking and reporting to measure social media outcomes.
• Build a platform-specific strategy with goals, audiences, and measures of success.
• Ensure cohesive social presence across platforms and leverage distinct audiences.
• Collaborate with campus social media teams and content creators to aid strategy.
• Develop executive-level strategies aligning with CU Boulder priorities.
• Participate in news/media efforts and support campaigns and events for Strategic Relations.

Skills

Editorial judgment

Storytelling

Communications skills

Analytical skills

Discretion

Education

Bachelor's degree in Marketing/Advertising/PR/Communications/Journalism

Tools

Social media analytics tools

Job description

CU Boulder seeks a senior executive digital strategist to support the Chancellor’s social media presence and strategy. Lead development, creation, management, and execution of social media content for the Chancellor and Chancellor’s spouse, building a coordinated digital strategy that raises the Chancellor’s visibility and voice across platforms.

The role requires strong editorial judgment, exceptional storytelling and writing, and the ability to move quickly in a dynamic public-facing