Cetaphil Brand Manager, Consumer

Galderma SA; Miami (FL); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) with employer match

Paid time off

Job summary

Galderma SA, a leading dermatology company, is seeking a strategic Brand Manager for Cetaphil Skincare in the U.S. to drive commercialization, portfolio optimization and new product initiatives. You will work with cross-functional teams across sales, analytics, regulatory and legal from the US, ensuring brand value and ROI.

The role emphasizes go-to-market execution, market analytics and collaboration withGlobal Marketing to tailor assets for U.S. retailers.

Qualifications

• Five years of CPG marketing experience; beauty/personal care preferred.
• Bachelor’s degree required.
• Experience supporting core portfolio, product launches and ongoing brand management; tie objectives to ROI.
• Focused on culture – understand TikTok to Gen Z skincare conversations.
• Financially adept – manage budgets to drive measurable impact.
• Familiarity with U.S. retail landscape (mass, drug, grocery).
• Strong analytical and project management skills; experience with Nielsen, Circana/IRI, Numerator.
• Experience leading 360 communications campaigns across channels, including ecommerce.
• Highly organized with ability to juggle multiple priorities and timelines.
• Excellent collaboration and communication skills.

Responsibilities

• Support 360 marketing plans for new innovations and core portfolio priorities in the U.S.
• Collaborate with Global Marketing, U.S. Trade Marketing, Sales, Ecommerce, Media, and PR teams to support launch execution
• Support creation of U.S. marketing materials
• Monitor in-market execution and performance; flag issues and optimize
• Coordinate timelines and deliverables for commercial readiness across channels
• Contribute to promotions, ecommerce and shopper marketing for in-store activation

Skills

CPG marketing experience

Bachelor’s degree

Brand management

Analytical mindset

Project management

Education

Bachelor's degree

Tools

PowerPoint

Excel

Word

Circana/IRI

Numerator

Job description

Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.

We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.

At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

Title: Brand Manager

Department: Consumer, Cetaphil

Location: Miami

Job Summary

We are looking for a strategic, detail-oriented, and consumer-first Brand Manager (BM) to support the U.S. commercialization plans and core portfolio management for Cetaphil Skincare. This role plays a key part in ensuring the continued success of the brand—supporting core products, the optimization of existing SKUs and new product innovation across U.S. retail channels.

This position reports to the Senior Brand Manager / Director on the brand to support the marketing planning, reporting and commercialization of the core portfolio, partnering with cross-functional teams such as sales, analytics, finance, regulatory, and legal based in the US.

Key Responsibilities

Commercialization & Go-To-Market Execution (U.S. Market Focus)(30%)

• Support the execution of 360° marketing plans for new innovations and core portfolio priorities in the U.S.
• Collaborate withGlobal Marketing,U.S. Trade Marketing, Sales,Ecommerce,Media, and PRCteams to support launch execution
• Supportcreative development ofUS specific marketing materials
• Monitor in-market execution and performance, flagging issues or opportunities and recommending optimizations
• Help manage timelines and deliverables to ensure commercial readiness across channels and customers
• Contribute to consumer promotions,, ecommerce and shopper marketing program execution to drive in-store activation including displays

Cross-Functional & Retail Collaboration(25%)

• Serve as the day-to-day project coordinator across multiple workstreams (innovation, core, and go-to-market)
• Collaborate with R&D, Sales, Trade, Creative, Regulatory, Packaging, and Supply Chain to align and execute plans
• Partner with Global Marketing to adapt global assets meet U.S.-specific needs and retailer requirements

U.S. Market Analytics & Insights(20%)

• Use syndicated data (Circana/IRI, Numerator) and shopper/consumer insights to inform business decisions
• Monitor competitive landscape and trends toidentifythreats, opportunities, and white space within the U.S. market
• Track and report performance initiatives to guide marketing and commercial strategies

Core Portfolio Management(15%)

• Help manage andoptimizethe core product portfolio, ensuring continued relevance, competitiveness, and consumer appeal
• Analyze SKU performance and support lifecycle decisions, including potential discontinuations, value optimization, and pack/price architecture improvements
• Coordinate with supply chain and sales to address any core product supply, forecasting, or packaging issues
• Support promotional planning and demand-driving activities for hero SKUs and top-performing core items

Innovation & Product Development Support(10%)

• Partner with brand, R&D, and Global Marketing teams to helpidentifyand evaluate new product opportunities tailored to the U.S. marketwithin core portfolio
• Support development of U.S. innovation briefs, including pricing, positioning, packaging, claims, and consumer insights
• Assistin coordinating consumer research and testing initiatives tied to new product development

Skills & Qualifications

• Five (5) years of CPG experience in a Marketing Role; preferably in Brand, Category, Innovation or Market Research.Beauty and personal care/skin care experience preferred
• Bachelor’s degree from a four-year college/universityrequired.
• Experience supporting projects across core portfolio, product / marketing launches and ongoing brand management; Must be able to tie marketing objectives to overall performance metrics and/or ROI
• Focused on culture – Know where the conversation is happening from Tik Tok to Gen Z’s evolving skincare
• Financially adept – manage budgets with precision to ensure every dollar drives a measurable impact
• Familiarity with the U.S. retail landscape and consumer shopping behaviors (mass, drug, grocery, and/oreComm)
• Strong analytical and project management skills; experience with tools like Nielsen,Circana/IRI, Numerator
• Experience leading 360 communications campaigns across media channels, including influence/advocacyand ecommerce
• Highly organized with the ability to juggle multiple priorities and timelines
• Excellent communication, collaboration, and problem-solving skills
• Demonstratea high levelof change agility, flexing to deliver on consumer and shopper and retailer trends and needs
• Shows a can-do attitude andreader avid teamplayer. Is a hands-on operator.
• Structured, yet flexible
• Excellent collaborator, able to work across functions
• Expertise inPowerPoint, Word, Excel,Circanadatabases, and other industry tools

Physical Requirements and Work Environment

This role requires the ability to perform standard office activities, including extended periods of computer use, participation in virtual and in-person meetings, and collaboration across teams. Depending on business needs, occasional travel may be required. Work environments and physical requirements may vary based on the requirements of the role. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.

This job description describes the general nature and level of work performed and is not intended to be an exhaustive list of all responsibilities. Duties and responsibilities may be modified, added, or removed as necessary to meet business and organizational needs.

Compensation

The target base salary range for this role is $110,000-$140,000 per year. This range reflects the anticipated compensation for the role. Where pay falls withing the range may vary based on many factors, including, but not limited to, job responsibilities, skills, experience, education, certifications, location and applicable geographic pay zones, market conditions, internal equity and business considerations. Compensation decisions are made based on an assessment of the candidate’s qualifications and the totality of relevant factors.

In addition to base salary, this role is eligible to participate in an annual incentive program, subject to plan terms and eligibility requirements.

Benefits

Galderma offers a competitive and comprehensive benefits program, including medical, dental, and vision coverage, a 401(k) plan with employer match, paid time off, and other benefits, subject to eligibility and applicable plan terms.

Work Authorization

This role does not offer sponsorship for work authorization. External applicants must be eligible to work in the United States.

What We Offer

At Galderma, you’ll be part of a purpose-driven organization committed to advancing dermatology and improving patient outcomes worldwide. We offer competitive compensation, annual incentive opportunities, and comprehensive benefits, along with meaningful opportunities for growth, development, and collaboration in an inclusive and innovative environment.