CEO, Connected Fitness Tech: Scale Growth & Partnerships

Love Recruitment International; United States; Remote; GBP 150,000 - 160,000; Full time

Benefits offered by this job

Equity potential

Performance bonus

Global travel

Job summary

Love Recruitment International is partnering with an innovative connected fitness technology business to appoint a CEO to lead its next phase of growth.

Our client seeks a true entrepreneur who will define the commercial model, build a team from the ground up, and close major B2B deals with gym chains, hotels, academic institutions and fitness operators. European base is mandatory and extensive international travel is expected.

Qualifications

• Fitness technology background essential.
• Led, scaled or sold technology products (hardware/software/data/connected platforms).
• Strong strategic and commercial judgement.
• Entrepreneurial DNA with a track record of taking concepts to commercial reality.
• Proven experience building and leading teams.
• Strong B2B sales experience with complex cycles and large contract wins.
• Based in Europe (mandatory).
• Native or near-native business English; additional European languages advantageous.

Responsibilities

• Analyze the business, technology and market to decide on the best route to scale.
• Define the commercial roadmap: business model, priority markets, customer segments, pricing, go-to-market plan, budget, revenue targets and P&L framework.
• Recruit and lead a high‑performing commercial team across business development, pre-sales and key account management.
• Build a qualified pipeline by engaging senior decision makers, backed by demonstrations and clear ROI.
• Close the first commercial agreements under the new strategy and coordinate with product and operations for launches.
• Validate customer economics, adoption and satisfaction, turning early wins into reference sites.
• Scale internationally through key accounts, partnerships and new markets with a repeatable sales/delivery model.

Skills

Fitness tech background

Strategic judgement

Entrepreneurial DNA

Leadership experience

B2B sales track record

Executive presence

Job description

Love Recruitment International is partnering with an innovative connected fitness technology business to appoint a CEO to lead its next phase of growth.

Our client seeks a true entrepreneur who will define the commercial model, build a team from the ground up, and close major B2B deals with gym chains, hotels, academic institutions and fitness operators. European base is mandatory and extensive international travel is expected.