Category Insights & Strategy Intern

PepsiCo; Plano (TX); On-site; USD 29,000 - 47,000; Full time

Benefits offered by this job

Mentor/buddy

Intern networking events

Executive leadership exposure

Full-time conversion opportunities

Job summary

PepsiCo is offering a campus internship in Plano, TX, designed to apply research methods to key business questions. You will translate insights into a clear story to drive actions, with a shopper-centric focus and cross-functional collaboration across Strategy, Brand Insights, and Marketing teams.

Qualified students pursuing Marketing or Business Administration, and those with exposure to consumer-packaged goods, should demonstrate collaboration, data management, and leadership abilities.

Qualifications

• Pursuing a degree in Marketing, Business Administration, or related fields.
• Ideal candidates have exposure to consumer-packaged goods and strong collaboration/data skills.
• Demonstrates leadership and effective communication within teams.

Responsibilities

• Collaborate with Strategy, Category Managers, Brand Insights, and Marketing teams to understand key objectives.
• Address key business issues or strategic opportunities (shopper focused).
• Synthesize data and insights from multiple sources.
• Work with research vendors to design surveys, conduct field research, and analyze results.

Skills

Collaboration

Analytical thinking

Data management

Leadership

Communication

Entrepreneurial mindset

Education

Marketing/Business Administration (pursuing)

Job description

PepsiCo is offering a campus internship in Plano, TX, designed to apply research methods to key business questions. You will translate insights into a clear story to drive actions, with a shopper-centric focus and cross-functional collaboration across Strategy, Brand Insights, and Marketing teams.

Qualified students pursuing Marketing or Business Administration, and those with exposure to consumer-packaged goods, should demonstrate collaboration, data management, and leadership abilities.