Category Architect & Growth Marketing Lead

Axiamatic, Inc.; Menlo Park (CA); Sur place; USD 180 000 - 240 000; Plein temps

Résumé du poste

Axiamatic, Inc. in Menlo Park, CA is seeking a Director of Product Marketing to architect how the world understands our value.

This is not about polishing existing messaging but building the foundational narrative framework that sales, content, partnerships, and product roadmap will rest on. You will define our category, create tiered messaging for personas and buying stages, own the narrative, and shape urgency, social proof, and executive storytelling to move markets and convert skeptics into

Qualifications

• 7+ years in product marketing with strategic positioning focus.
• Series A startup experience building GTM frameworks from zero.
• Category creation or redefinition experience in markets.
• Portfolio of messaging, case studies, and narratives that moved markets.

Responsabilités

• Build core messaging framework and value propositions for GTM.
• Define the market category and shaping customer expectations.
• Create tiered messaging for personas, use cases, and buying stages.
• Own the narrative of company purpose and future transformation.
• Identify market shifts and build compelling ROI cases.
• Develop social proof through customer stories and testimonials.
• Craft stories for executive audiences to connect to business outcomes.
• Translate complex tech into simple, memorable narratives.

Connaissances

Strategic messaging architect

Market psychology expertise

Story crafting mastery

Executive presence

Data-informed creativity

Scrappy and resourceful

Description du poste

Axiamatic, Inc. in Menlo Park, CA is seeking a Director of Product Marketing to architect how the world understands our value.

This is not about polishing existing messaging but building the foundational narrative framework that sales, content, partnerships, and product roadmap will rest on. You will define our category, create tiered messaging for personas and buying stages, own the narrative, and shape urgency, social proof, and executive storytelling to move markets and convert skeptics into