Category Analytics Specialist — CPG Insights, Hybrid

BIC; Shelton (CT); Vor Ort; USD 90.000 - 110.000; Vollzeit

Benefits dieser Stelle

Medical, prescription, dental and视ion?

401(k) retirement plan

Pension benefits

Life and disability insurance

Tax-advantaged accounts

Voluntary benefits

Well-being resources

Zusammenfassung

BIC World is recruiting a Category Analyst to support U.S. category development through data analysis, reporting, and execution tracking within the Lighters category. You will work closely with the Category Development Manager, providing actionable insights for customer meetings and new item launches.

The role emphasizes data accuracy, analytics, and disciplined execution across customer initiatives, with a hybrid work model and compensation based on experience.

Qualifikationen

• Bachelor’s degree in Business, Finance, Economics, Marketing, or related field.
• 2–4 years of experience in CPG analytics, category management, sales analytics, or related field.
• Experience working with syndicated data platforms (e.g., NielsenIQ, Circana).
• Strong Excel skills (pivot tables, lookups, data modeling); PowerPoint proficiency required.
• High attention to detail and strong organizational skills.
• Ability to manage multiple requests in a fast-paced environment.

Aufgaben

• Be the category data expert on customer trends and market performance.
• Prepare analytical materials and data summaries for customer meetings.
• Support team with ad hoc customer analysis requests.
• Assist in the development of customer presentations with supporting data, charts, and relevant story telling.
• Conduct promotional effectiveness analysis, including lift, ROI, and post-event performance.
• Perform price analysis to evaluate elasticity, competitive gaps, and margin impact.
• Maintain and update the promotional tracker to monitor planned vs. actual activity.
• Identify risks and opportunities tied to promotional cadence and pricing strategies.
• Track SKU rationalization execution and monitor progress against plans.
• Maintain distribution and void tracking.
• Track key initiatives for sales compliance and progress.
• Monitor competitor promotional activity and pricing shifts.
• Provide summaries of competitive trends, new item launches, and implications for the business.
• Create new item launch forecasts by channel to inform new item projections.
• Maintain new item launch tracking, including distribution, velocity, and performance metrics.
• Support post-launch reporting and performance scorecards.
• Analyze syndicated data (e.g., Circana), retailer POS, and internal sales data.
• Publish a monthly category trends recap highlighting channel drivers that explains trends.

Kenntnisse

CPG analytics

Category management

Sales analytics

Excel

Ausbildung

Bachelor’s degree in Business, Finance, Economics, Marketing, or related field

Tools

NielsenIQ

Circana

Jobbeschreibung

BIC World is recruiting a Category Analyst to support U.S. category development through data analysis, reporting, and execution tracking within the Lighters category. You will work closely with the Category Development Manager, providing actionable insights for customer meetings and new item launches.

The role emphasizes data accuracy, analytics, and disciplined execution across customer initiatives, with a hybrid work model and compensation based on experience.