Casino Marketing Data Analyst

Gila River Resorts & Casinos; Chandler (AZ); On-site; USD 65,000 - 90,000; Full time

Job summary

Gila River Resorts & Casinos is seeking a marketing analytics professional to apply statistical methods to data, identify profitable customer segments, and advise on promotions to boost patronage. You will work with customer data, track campaign outcomes, and present findings at management meetings.

The role requires experience in market data analysis, strong communication, and proficiency with MS Office. A related degree is preferred, and the environment is casino marketing-focused.

Qualifications

• Experience gathering and analyzing market data is required.
• Bachelor's degree in Statistics, Econometrics, Operations Research or related field preferred.
• Public relations, written and verbal communication skills are required.

Responsibilities

• Promotes and provides excellent guest service experiences to internal and external guests.
• Develops and applies statistical methods to marketing/business challenges.
• Identifies and analyzes customer data to find profitable segments for increasing casino patronage.
• Tracks events and promotions to analyze effectiveness and patronage.
• Prepares and presents monthly activity reports at multi-property and corporate meetings.
• Maintains customer database and website updates as appropriate.

Skills

Data mining

Statistical modeling

Market data analysis

Customer segmentation

Communication skills

Time management

Education

High School Diploma or equivalent

Bachelor's degree in Statistics or related field

Tools

Microsoft Office Suite

Job description

Gila River Resorts & Casinos is seeking a marketing analytics professional to apply statistical methods to data, identify profitable customer segments, and advise on promotions to boost patronage. You will work with customer data, track campaign outcomes, and present findings at management meetings.

The role requires experience in market data analysis, strong communication, and proficiency with MS Office. A related degree is preferred, and the environment is casino marketing-focused.