Card Marketing Senior Associate

Testing Site - JPMC; Wilmington (DE); On-site; USD 70,000 - 100,000; Full time

Job summary

Testing Site - JPMC in the United States seeks an experienced Card Marketing Senior Associate to lead Refer a Friend campaigns, collaborating with business units to set goals and develop strategic and tactical plans to drive new account growth.

The role emphasizes project management, marketing acumen, and a strong customer service orientation within a fast-paced environment.

Qualifications

• 3+ years of marketing experience or related field.
• Excellent project and time management capabilities.
• Strong business and marketing acumen with ability to identify opportunities and deliver results.
• Experience either working for or with agencies.
• Astute customer service orientation.

Responsibilities

• Lead product Refer a Friend Campaigns.
• Develop testing and capability requirements.
• Create marketing campaign requirements.
• Collaborate with business unit counterparts to establish new Refer a Friend account goals.
• Develop strategic and tactical plans to achieve goals.
• Maintain reporting on channel performance and test results.

Skills

Marketing experience

Project management

Business acumen

Customer service orientation

Communication

Stakeholder relationships

Matrix organization

Attention to detail

Partner management

Education

Bachelor's degree

Job description

Join our dynamic team as a product leader, where you will have the opportunity to spearhead our 'Refer a Friend' campaigns. This role offers a chance to become a subject matter expert in the field, bring innovative ideas to the table, and contribute to strategic planning. With us, you can leverage your marketing skills to create impactful strategies and promote business growth.

As a Card Marketing Senior Associate in our marketing team, you will lead product 'Refer a Friend' campaigns, collaborate with business unit counterparts, and stay up-to-date on the latest marketing trends. You will have the opportunity to bring innovative, new ideas to the team and develop strategic and tactical plans to achieve new account goals. This role requires excellent project and time management capabilities, strong business and marketing acumen, and the ability to work in a fast‑paced, dynamic environment.

Job responsibilities:

• Lead product Refer a Friend Campaigns
• Develop testing and capability requirements
• Create marketing campaign requirements
• Collaborate with business unit counterparts to establish new Refer a Friend account goals
• Develop strategic and tactical plans to achieve goals
• Maintain reporting on channel performance and team member test results

Required qualifications, capabilities, and skills:

• 3+ years of relevant marketing experience
• Excellent project and time management capabilities
• Strong business and marketing acumen with an ability to identify business opportunities, deliver results, and adjust plans as appropriate
• Experience either working for or with agencies
• Astute customer service orientation

Preferred qualifications, capabilities and skills:

• Be a strong communicator with the ability to build and manage relationships across various stakeholders
• Manage multiple initiatives under concurrent, rigorous deadlines in a fast‑paced, dynamic environment
• Lead and work within a matrix organization
• Drive results with strong attention to detail
• previous partner management experience preferred
• Demonstrate innovation in creatingnew marketing strategies and tactics, and have strong execution and project management skills
• Bachelor’s degree preferred

Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting.