Campus Marketing Lead – Higher Ed Dining & Engagement

Compass Group USA; Rolla (MO); On-site; USD 52,000 - 72,000; Full time

Benefits offered by this job

Medical

Vision

Life Insurance

Disability Insurance

Retirement Plan

Paid Time Off

Holiday Time Off

Shopping Program

Wellness Programs

Discount Marketplace

Identity Protection

Pet Insurance

EAP

FSAs

Personal Leave

Job summary

Chartwells Higher Education, a part of Compass Group, seeks a Campus Marketing Specialist to lead the marketing plan for MISSOURI S&T's campus dining program in Rolla. This leadership role emphasizes creative student engagement and applying Centennial marketing strategies to boost guest happiness and revenue.

You will manage promotions, coordinate with campus departments, supervise interns, and report on ROI.

Qualifications

• Bachelor's degree in Marketing, Culinary, Hospitality, or Hotel Management or equivalent experience.
• Minimum of three years in marketing, with experience in B2C program development, and ideally B2B marketing.
• Ability to collaborate with various internal functions, including operations, culinary, retail, merchandising, and client relations.

Responsibilities

• Develop and manage an annual marketing plan and budget for the entire campus, ensuring the achievement of sales goals across meal plans, retail, residential, and catering operations.
• Develop and implement innovative promotions and awareness campaigns to boost sales in resident dining, retail, catering, concessions, and summer camps/conferences.
• Maintain regular communications with clients and the campus community on a daily, weekly, and monthly basis.
• Conduct and analyze consumer research, market conditions, and competitor information to inform marketing strategies.
• Manage and complete the dining brand's digital strategy.
• Coordinate consumer feedback programs and analyze results to improve services.
• Establish and maintain merchandising standards.
• Present to various campus departments and student groups throughout the year.
• Collaborate with campus departments on ongoing and new campaigns.
• Supervise Student Success interns or sales ambassador teams.
• Coordinate and complete training and engagement programs for associates.
• Report on return on investment and key performance metrics.
• Develop vision plans and conduct quarterly client and collaborator presentations.
• Other duties as assigned, including supporting satellite campuses or regional marketing efforts, which may require occasional evening, late night, and/or weekend availability

Skills

Annual marketing planning

Budget management

Promotions

Customer engagement

Consumer research

Digital strategy

ROI reporting

Presentation skills

Cross-functional collaboration

Training supervision

Vision planning

Education

Bachelor's degree in Marketing or related field

Tools

Microsoft Office (PowerPoint, Word, Excel)

Adobe Creative Suite

Job description

Chartwells Higher Education, a part of Compass Group, seeks a Campus Marketing Specialist to lead the marketing plan for MISSOURI S&T's campus dining program in Rolla. This leadership role emphasizes creative student engagement and applying Centennial marketing strategies to boost guest happiness and revenue.

You will manage promotions, coordinate with campus departments, supervise interns, and report on ROI.