Campus Digital Content Strategist & Creator

Midland University; Fremont (NE); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

403b retirement plan

Educational benefits for employee and 

Campus events access

Competitive wages commensurate with教育

Job summary

Midland University in Fremont, NE is seeking a Digital Content Specialist to join our Marketing & Communications team. You’ll craft compelling digital content that highlights campus life, strengthens our brand, supports enrollment, and drives engagement across organic and paid channels.

From short-form video and photography to graphic design and written content, you’ll tell Midland’s story with creativity and analytics, collaborating with an external agency and campus partners to keep our

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Graphic Design, or related field.
• Professional experience creating digital content and managing social media for an organization or brand.
• Understanding of digital marketing best practices, content strategy, paid social creative, and performance analytics.
• Ability to analyze campaign performance and use data to improve creative and content strategy.
• Exceptional written, verbal, and visual communication skills.
• Highly organized with the ability to manage multiple projects and deadlines in a fast-paced environment.
• A proactive, collaborative mindset with a passion for creativity, innovation, and continuous learning.
• Commitment to maintaining Midland's brand standards while pushing creative work forward.

Responsibilities

• Develop and execute Midland University's organic social media strategy across multiple platforms.
• Create engaging digital content—including photography, videography, graphic design, and written content—that supports institutional marketing, enrollment, and brand awareness.
• Plan, create, publish, and optimize content that drives engagement and supports measurable marketing goals.
• Collaborate with Midland's digital advertising agency to conceptualize, create, and deliver compelling creative assets for paid campaigns.
• Monitor content performance and provide reporting and recommendations to continually improve results across organic and paid channels.
• Stay ahead of emerging digital trends, platform updates, and algorithm changes while identifying new opportunities to expand Midland's digital presence.
• Partner with departments across campus to uncover authentic stories and ensure consistent brand messaging across all digital platforms.
• Provide guidance and training to campus partners managing Midland-affiliated social media accounts, helping maintain a cohesive institutional voice.
• Support broader content marketing initiatives through audience insights, social listening, and evolving content strategies.
• Provide live digital coverage of campus events, including occasional evenings and weekends.

Skills

Digital content creation

Social media management

Analytics

Video production

Photography

Graphic design

Written communication

Education

Bachelor's degree in Marketing, Communications, Public Relations, Graphic Design, or related field

Job description

Midland University in Fremont, NE is seeking a Digital Content Specialist to join our Marketing & Communications team. You’ll craft compelling digital content that highlights campus life, strengthens our brand, supports enrollment, and drives engagement across organic and paid channels.

From short-form video and photography to graphic design and written content, you’ll tell Midland’s story with creativity and analytics, collaborating with an external agency and campus partners to keep our