Business Development & Strategic Marketing Manager

Atlas; Wichita (KS); On-site; USD 90,000 - 120,000; Full time

Job summary

Atlas in Wichita, KS seeks a high-performing Business Development & Strategic Marketing Manager to drive data-driven marketing initiatives and support revenue growth within the aerospace sector. You will present executive-ready narratives and translate complex data into actionable insights to propel cross-functional collaboration.

The role emphasizes analytics, market intelligence, and hands-on campaign support, with a fast-paced environment that rewards speed, accuracy, and strategic clarity.

Qualifications

• Bachelor’s degree in Marketing, Business, Analytics or related field.
• Proven experience in marketing analytics, strategic marketing support, or similar role.
• Strong analytical, problem-solving, and critical-thinking skills.
• Advanced proficiency in PowerPoint with strong storytelling design.
• Advanced Excel skills and experience with analytics/reporting tools.

Responsibilities

• Support revenue growth strategies within the aerospace manufacturing sector.
• Identify market opportunities, refine positioning, and support go-to-market initiatives.
• Develop executive-ready PowerPoint presentations with speed and quality.
• Translate complex data and insights into clear narratives with strong visuals.
• Build dashboards and reports for real-time performance tracking and optimization.

Skills

Strategic Marketing

Marketing Analytics

PowerPoint

Excel

Data Visualization

Campaign Optimization

Executive storytelling

Education

Bachelor’s degree in Marketing, Business, Analytics

Tools

Salesforce

HubSpot

Power BI

Tableau

Excel

Job description

Overview

We are seeking a high-performing Business Development & Strategic Marketing Managerto drive data-informed marketing initiatives and support revenue growth within the aerospace sector. This role combines advanced analytics, market intelligence, and hands-on campaign support with executive-level presentation and storytelling capabilities. The ideal candidate thrives in a fast-paced environment, translates complex data into actionable insights, and partners cross-functionally to deliver measurable business impact.

Responsibilities

Strategic Marketing & Revenue Support

• Apply strong marketing and sales acumen to support revenue growth strategies within the aerospace manufacturing sector
• Partner with leadership to identify market opportunities, refine positioning, and support go-to-market initiatives

Advanced Presentation & Storytelling

• Develop high-impact, executive-ready PowerPoint presentations with exceptional speed and quality
• Translate complex data, strategies, and insights into clear, compelling narratives with strong visual design

Market Intelligence & Analysis

• Conduct rapid, in-depth market research, competitive analysis, and industry trend assessments
• Evaluate market direction, channel effectiveness, cost benchmarks, and positioning opportunities
• Provide actionable insights to guide strategic decision-making

Data-Driven Insights & Reporting

• Analyze campaign performance across digital and traditional channels (email, social, events, web, etc.)
• Track and report key marketing KPIs including CAC, LTV, ROI, and conversion rates
• Build dashboards and reports that enable real-time performance tracking and optimization
• Deliver insights that directly inform growth initiatives, forecasting, and business strategy

Campaign Execution & Optimization

• Support the planning, execution, and continuous optimization of marketing campaigns
• Collaborate with leadership and operations teams to improve campaign effectiveness and maximize ROI
• Conduct A/B testing and performance analysis to refine targeting and messaging

Aerospace Industry Engagement & Events

• Leverage knowledge of aerospace marketplaces (e.g., Aviation Week, SpeedNews) and key tradeshows (Farnborough, Paris Air Show, NBAA, Verticon)
• Support end-to-end coordination of events, including logistics, booth strategy, messaging, and executive alignment
• Ensure strong brand presence and ROI from industry engagements

Cross-Functional Collaboration

• Work closely with Finance, Sales, Operations, and Marketing teams to ensure alignment and cohesive execution
• Support integrated planning across departments to drive efficiency and impact

Customer & Market Insights

• Develop deep insights into customer behavior, segmentation, and targeting strategies
• Identify growth opportunities through data-backed analysis of customer and market trends

Qualifications

Required Qualifications

• Bachelor’s degree in Marketing, Business, Analytics, or related field
• Proven experience in marketing analytics, strategic marketing support, or similar role
• Strong analytical, problem-solving, and critical-thinking skills
• Advanced proficiency in PowerPoint with demonstrated design and storytelling expertise
• Advanced Excel skills and experience with analytics/reporting tools
• Ability to work at pace, manage multiple priorities, and deliver high-quality outputs under tight timelines

Preferred Qualifications

• Experience in the aerospace or manufacturing industry
• Familiarity with CRM and marketing automation platforms (e.g., Salesforce, HubSpot)
• Experience with digital marketing platforms and campaign tools
• Knowledge of data visualization tools (e.g., Power BI, Tableau)

Key Success Factors

• Quality and impact of insights delivered to leadership
• Improvement in marketing campaign performance and ROI
• Effectiveness of executive-level presentations and communications
• Ability to operate with speed, accuracy, and strategic clarity