Business Development & Sales Manager - Grocery |Southern CA

Bunzl Distribution NA; Anaheim (CA); On-site; USD 100,000 - 150,000; Full time

Benefits offered by this job

Medical, Dental & Vision benefits

401(k) with company match

Car allowance

Bonus

Paid time off

Job summary

Bunzl Distribution NA is seeking a Business Development Manager to drive growth in Southern California, covering Los Angeles, Orange County, and the Bay Area. You will analyze markets, identify target customers, and craft selling strategies to generate new accounts in grocery stores and independent markets.

Responsibilities include building a robust pipeline, qualifying opportunities, negotiating contracts, and coordinating with cross-functional teams.

Qualifications

• 7+ years of success in sales or business development, client-facing.
• Bachelor’s degree preferred.
• Retail/grocery experience preferred.
• Travel 50-75% of the time within the region.

Responsibilities

• Create and manage a new business pipeline through qualifying, cultivating, and closing prospects.
• Assess sales volume and probability to inform stakeholders.
• Develop selling strategies within Bunzl’s framework for account acquisition.
• Maintain CRM activity and update accounts weekly.
• Lead contract negotiations and overcome objections to close new business.
• Collaborate with cross-functional teams to develop value-based proposals.
• Provide weekly/monthly pipeline and activity reporting.
• Attend trade shows and events to generate qualified leads.

Skills

Sales experience

Business development

CRM

Negotiation

Presentation skills

Data analysis

Strategic selling

Stakeholder management

Market research

Travel readiness

Education

Bachelor's degree

High school diploma

Tools

CRM software

Excel

PowerPoint

Job description

As a Business Development Manager (BDM) for Bunzl Grocery, you will analyze geographic markets, identify target customers, and develop selling strategies for successful account generation. You must create a pipeline of new opportunities and consistently meet business development and sales goals by qualifying, cultivating, and closing prospects. Your mandate is to sell Bunzl’s comprehensive catalog of disposable items—including paper and plastic packaging, to-go packaging, janitorial supplies, and other food‑service items—to grocery stores and independent food markets across Southern California, including Los Angeles, Orange County, and the Bay Area. You will report to the RVP of the region.

Responsibilities

• Create a new business pipeline by identifying, qualifying, cultivating, and closing prospects through outcome‑selling methods.
• Assess estimated sales volume and success probability to inform stakeholders.
• Develop selling strategies within Bunzl’s framework for successful account acquisition.
• Maintain consistent outreach, report activity in CRM, and update contact and account information weekly.
• Achieve financial goals and new‑business metrics on a monthly basis.
• Lead contract negotiations, coordinate complex decision‑making, and overcome objections to secure new business.
• Collaborate with cross‑functional teams to develop value‑based proposals, understanding client outcomes and solutions.
• Provide weekly and monthly reporting on pipeline, sales activity, and relevant metrics.
• Identify and attend trade‑shows, conferences, and events that generate qualified leads; report on activity.
• Stay abreast of market trends, competitors, retail prospects, and business‑development best practices.
• Support other sales and marketing functions as required.

Requirements

• High school diploma or equivalent mandatory; Bachelor’s degree preferred.
• 7+ years of success in sales or business development, client‑facing.
• Retail experience preferred, with emphasis on grocery.
• Self‑starter who prioritizes opportunities throughout the sales cycle.
• Strong financial analysis skills.
• Leadership experience or peer‑leadership demonstrated.
• Excellent presentation and stakeholder influence abilities.
• Capability to derive actionable insights from data and articulate selling stories.
• Knowledge of retail supply chain, distribution, operations, or e‑commerce preferred.
• Mandatory travel of 50‑75% within the region.

Bunzl salary range: $100,000‑$150,000 (+ bonus and car allowance), based on experience, education, and location. Applications are still being accepted.

Benefits

• Medical, Dental & Vision Benefits effective the 1st day of the month after 30‑day waiting period – mandatory 30 hours per week.
• Paid Time Off – Vacation, Sick, Holidays, and Personal Time.
• 401(k) with generous company match.
• Additional benefit information is available on the Bunzl Careers website under Benefits and Perks.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities