Business Development Representative

Nortal; United States; Remote; USD 60,000 - 100,000; Full time

Benefits offered by this job

Remote work

Paid time off

Health/wellness credit

Birthday day off

Job summary

Nortal is seeking a Business Development Representative to design and run ABM campaigns that attract opportunities and build connections in the US. You will own outreach from first touch to handoff, coordinating across email, LinkedIn, paid channels, and events.

Ideally you have 3+ years in BD/SDR roles, strong English, and a data-driven mindset to track funnel performance and adapt quickly.

Qualifications

• 3+ years in business development, SDR/BDR, or demand gen roles.
• Experience designing and running ABM campaigns for IT services or software.
• Track record of booking meetings with senior buyers at US enterprises.
• Comfort with data-driven funnel tracking and metrics.

Responsibilities

• Design the attraction strategy to attract opportunities and build connections for Nortal in the US.
• Run ABM campaigns with clear messaging and CTAs across channels.
• Generate and qualify opportunities and hand over with full context.
• Test new channels, messages, and formats; share learnings for smarter plays.

Skills

ABM design

Campaign execution

Opportunity qualification

English fluency

Sales analytics

Tools

CRM (CRM)

Job description

Real ownership from day one, not check-ins and micromanagement. That’s what the Business Development Representative role at Nortal looks like.

What working with us looks like

• Remote work with a LATAM team. Coffee breaks, tech talks, and games keep it human, even at a distance.
• No micromanagement. We hire for autonomy and expect you to use it.
• Support beyond the job. Our People Care team helps with time off, wellness, and anything in between.
• Our accounts team handles client relationships, so you focus on the work.

What you get

• Competitive USD salary.
• Full remote work, with coworking spaces across LATAM if you want to meet the team in person.
• Paid time off under your country’s rules, at full salary.
• National holidays.
• Sick leave, no stress attached.
• A yearly refundable credit. Spend it on anything related to your health and well-being.
• A day off for your birthday.

About this search

Great talent doesn’t wait for job postings, so we don’t either. We’re building a network of skilled professionals for roles that come up regularly with our clients.

Join our Future Talent network and you’ll be one of the first people we reach when the right opening appears. We make around 160 hires a year, so it happens often.

The role

As a Business Development Representative, you will think like an account-based marketer. You’ll design and run the strategy to attract new opportunities and relevant connections for Nortal, with a clear target of opportunities detected each period.

You’ll spend as much time designing and testing ABM plays as you do on outreach, and you’ll own the results from first touch to handoff to our new business team..

Your day-to-day:

Design the attraction strategy

• Design and execute the strategy to attract new opportunities and build relevant connections for Nortal in the US.
• Build and maintain a tiered target account list (one-to-one, one-to-few, one-to-many) with sales leadership.
• Research each priority account: business priorities, tech stack, recent triggers such as funding, leadership changes, or modernization programs, and the buying committee.

Run ABM campaigns that convert

• Turn account research into campaign concepts with a clear message, offer, and call to action for each person.
• Write the copy and launch the campaign: email sequences, LinkedIn content, landing pages, direct mail, and event invitations.
• Coordinate plays across email, LinkedIn, paid social, intent-based advertising, webinars, and events, so sales and marketing hit each account with one story.

Generate and qualify opportunities

• Hit your target of opportunities detected and qualified.
• Prospect into VP, C-level, and senior IT and digital leaders at mid-market and enterprise companies.
• Book discovery meetings, qualify them against our criteria, and hand them over with full context.
• Keep the CRM clean so anyone can see where every account stands.

Test and Challenge

• Try new channels, messages, and formats, and challenge the way we do things today.
• Run A/B tests on messages, offers, and channels, and report what worked and what didn’t.
• Share what you learn so the next play starts smarter.

What we’re looking for

• 3+ Years in business development, SDR/BDR, or demand generation roles, with at least two in IT services, software engineering services, or digital consulting.
• Strong, hands-on experience designing and running ABM campaigns. You can walk us through one you built, the accounts it targeted, and what it produced.
• A track record of booking meetings with senior buyers at US enterprises.
• A test-and-learn mindset: you try new things, question what isn’t working, and bring ideas backed by data.
• Enough technical fluency to talk credibly about cloud, data, AI, software development, and nearshore delivery.
• Comfort with numbers: you track your funnel, know your conversion rates, and change course when the data says so.
• Advanced English Level is required for this role, as you will work with US clients. Effective communication in English is essential to deliver the best solutions to our clients and expand your horizons.

About Nortal

For over 25 years, we’ve built the systems that global enterprises and public institutions run on. Today, that means using AI and data to help organizations make better decisions, not just build what they asked for.

We believe good solutions don’t have to be complicated. That’s why our clients trust us with the initiatives that matter most.

Real ownership, real impact, no micromanagement.