Business Development Representative

Adthena; Town of Texas (WI); Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Remote-First

Home Office Stipend

Birthday Day Off

Volunteer Days

Mental Health Support

Private Medical Insurance

Pension & 401(k)

Job summary

Adthena is seeking a Business Development Representative to drive growth by generating and qualifying a high-quality pipeline for the Account Executive team. You will create a strong first impression for prospective clients and articulate the Adthena value proposition.

You will engage in outbound prospecting, nurture leads, and schedule qualified meetings, contributing to a collaborative sales culture that rewards innovation and development.

Qualifications

• 3–18 months of sales or professional experience in B2B SaaS or Technology.
• Proven outbound prospecting experience, including cold calling and personalised email outreach.
• Excellent verbal and written communication skills are essential.

Responsibilities

• Maintain outbound activity across calls, emails, and LinkedIn to generate new meetings.
• Book meetings with qualified personas from your TAM.
• Collaborate with AE team to align on target accounts and maximize meeting quality.
• Engage in discovery conversations to identify pain points and qualify interest.
• Propose solutions based on Adthena Value Proposition using case studies.
• Meet or exceed monthly targets and document activity in Salesforce.
• Use sales tools to plan and scale outreach effectively.
• Navigate conversations with technical and economic buyers at strategic levels.
• Conduct research on strategic accounts to identify priorities and opportunities.
• Build a qualified pipeline with the AE team.
• Track KPIs such as outreach volume and meetings booked.
• Stay up-to-date with industry trends and competitors.
• Advance within the sales organization by making a positive impact.

Skills

Outbound prospecting

Cold calling

Email outreach

Sales communication

B2B SaaS

Salesforce

LinkedIn

Tools

Salesforce

Navigator

Outreach

Job description

Our Mission

Join us in shaping the future of paid search intelligence. Adthena is an award-winning search intelligence platform powered by patented AI technology and a team of dedicated experts. We help brands, marketers, and agencies dominate their competitive landscapes with unparalleled insights into the paid search market. Our Whole Market View, Smart Monitor, and Local View solutions give clients the clarity to optimize spend, increase ROI, and stay ahead of the competition.

Trusted by global brands like Citibank, L’Oréal, and Volvo, and backed by Updata Partners, we’ve been redefining search intelligence since 2012. In 2025, Adthena continued its winning streak, earning 8 major search industry awards. Highlights include Best AI Search Software Solution at the US Search Awards, Best Search Software Tool at the European Search Awards, and Best Software Innovation at the Global Search Awards. Ready to make an impact in an industry-leading company? Let’s do it together.

Why Join Us?

We offer the best of both worlds: the maturity and stability of a well-established company combined with the energy, agility, and impact of a scaling tech organisation. If you’ve been hesitant about joining a typical tech company due to concerns about chaos, fragility, or volatility, Adthena is your answer.

• We’re beyond early-stage chaos, offering stability.
• We’re smaller than large-scale enterprises, offering more autonomy, less red tape, and accelerated growth.

Here’s what we offer:

• Strong Culture: Our quarterly surveys show a 93% average approval rating for company culture, with an overall eNPS of 27.
• Award-Winning Product: US 2025 Search Awards for Best AI Search Software Innovation
• Trust-Based Vacation: Take as much time off as you need, when you need it.
• Remote-First: 52% of Adthenians work fully remote, with others choosing Hybrid Work at our 3 Geohubs (London, Austin, Sydney).
• Flexible Work: Work how and where you do your best, with full autonomy over your day.
• Career Growth: Bespoke training and career development via "Sherpa plans” to guide your growth.
• Private Medical Insurance: Fully covered health care.
• Mental Health Support: Employee Assistance Program offering 24/7 confidential counselling, with access to ‘healthier living’ services such as ‘HeadSpace’.
• Family Care Package: Up to 6 months fully paid maternity leave, and 2 months paternity leave.
• Pension & 401(k): Competitive UK/US/AUS pension schemes, available from day one.
• Home Office Stipend: $200 for your ideal remote setup.
• Swag Welcome Gift: $70 credit to grab some merch.
• Birthday Day Off: Celebrate your special day.
• Regular Socials: Summer & Christmas parties, annual and quarterly offsites, monthly meet-ups. See here for more info.
• Volunteer Days: Make a difference with paid volunteer time each quarter. See here for more info.

About The Role

Reporting to: Eloise Kuljanic, Global Director GTM

Location: Austin (Hybrid 2 days/week)

Interviews: 3 Stages

Start Date: ASAP

About Your Team

As a member of our high-performing Sales Team, you’ll be part of a collaborative, energetic, and forward-thinking group dedicated to driving business growth. We thrive on building strong client relationships, understanding their unique challenges, and providing them with game-changing solutions that lead to measurable success.

Here, you’ll find a culture that values empowerment, continuous learning, and a passion for excellence.

What You’ll Do At Adthena

As a Business Development Representative, you will contribute to the continued growth at Adthena by generating and qualifying a high-quality pipeline for our Account Executive team. Sitting at the top of our sales funnel, you will have the opportunity to create a great first impression for prospective clients and effectively articulate the value proposition of Adthena. You will identify, nurture and qualify new leads to generate well-researched, qualified meetings for our Account Executive team.

You will be a part of a collaborative sales culture dedicated to innovation and the development of its team members while maintaining a fun and rewarding environment.

Responsibilities

• Maintain consistent outbound activity across calls, emails, and LinkedIn to generate new meetings.
• Book meetings with qualified personas who are from your assigned TAM.
• Work closely with the AE team to align on target accounts and maximise meeting quality.
• Engage in early discovery conversations to identify pain points and qualify interest.
• Take a consultative approach and propose solutions based on the Adthena Value Proposition, leveraging Adthena case studies and use cases.
• Meet, if not exceed, monthly targets and document activity within Salesforce.
• Use tools like Outreach, Orum, and Sales Navigator to plan and scale outreach effectively.
• Navigate conversations with technical and economic buyers at a strategic level (C-Suite, VP or Director).
• Conduct thorough research on strategic accounts to identify key business priorities and potential opportunities for engagement.
• Work closely with the AE team to build a qualified pipeline.
• Track and report on your KPIs such as outreach volume, meetings booked, and conversion rates.
• Stay up-to-date with industry trends, competitors, and Google’s recent updates/ developments.
• Eager to advance within the sales organisation by creating a positive impact both within the role and also in the broader organisation

Who we look for

Research shows men apply if they meet ~60% of the criteria, while women and underrepresented groups apply only if they meet all requirements. If you have the skills but don't meet every requirement, reach out – we'd love to explore how you could be a great fit!

Required Experience

• 3-18 months of sales or professional experience, preferably within a B2B SaaS or Technology environment.
• Proven experience or aptitude for outbound prospecting, including proficiency with cold calling, personalised email outreach, and other lead generation techniques.
• Excellent verbal and written communication skills are essential for engaging prospects effectively.
• A positive attitude and a strong willingness to learn quickly, adapt to feedback, and master new sales methodologies.

Bonus Points If You Have

• Prior industry experience working or calling into these verticals: Automotive, Retail, B2B or B2C Technology, Education, Insurance, Financial Services, Legal, etc
• Experience in strategic, thorough account planning to execute engagement with different company types, roles, etc.
• Ability to navigate conversations with technical and economic buyers at a strategic level (C-Suite, VP or Director)
• Experience using sales technologies such as Salesforce, Navigator, and Outreach or equivalents to power your outreach campaigns.

Our Core Values

All Adthenians are expected to align closely with our ‘Core Values’.

What It Means...

• Get Shit Done: We're big on taking action, owning our challenges, and finding solutions.
• Freedom with Responsibility: We take charge of results to recognition. We know that our hustle not only moves the needle for the company but also sets us up for personal success.
• Deliver Remarkable Quality: We care about exceeding expectations in the work we do and aim to always do our best work as individuals and as a team.
• Smart & Always Improving: We strive daily to expand our knowledge and become better at what we do.

Meet your teammates

You’ll work closely with:

Eloise Kuljanic

Global Director, GTM

https://www.linkedin.com/in/eloise-kuljanic/