Business Development Rep $55K-$75K

Provide Capital; Santa Monica (CA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Uncapped commission

West LA office

Job summary

Provide Capital in Santa Monica, CA is seeking a driven entry-level Sales Associate to join our growing team. The role focuses on cold outreach to equipment vendors, building a robust pipeline, and supporting senior reps as you learn the business from initial contact to funded deals.

You'll work in an in-office setting in West Los Angeles, tracking your activity, hitting targets, and developing product knowledge to move from Junior BDR to Account Executive in roughly 6–9 months, with uncapped

Qualifications

• No finance background required; driven and coachable.
• Able to handle rejection and stay motivated to improve.
• Willingness to learn the financing business and sales process.

Responsibilities

• Spend most of the day on the phone with vendors and dealers to build a pipeline.
• Qualify prospects, support senior reps with analyses and demos, and move deals forward.
• Keep CRM notes clean and up-to-date; develop product knowledge and objection handling.
• Progress from Junior BDR to Account Executive in ~6–9 months with a focus on activity and targets.

Skills

Cold calling

Pipeline management

Numbers tracking

Phone-based sales

Coaching mindset

Tools

CRM software

Job description

We're building out our sales team and looking for someone at the start of their career who wants to actually build a career, not just fill a seat. You don't need a background in finance. What you need is drive, the ability to take feedback and improve fast, and a willingness to put in the reps.

About you

You're competitive, but in a way that pushes you rather than stresses you out. You like tracking your own numbers and seeing them move. Rejection doesn't slow you down, it's just part of the job, and you're always looking for the next small thing to improve. You want to be coached, not left to figure it out alone, and you're not afraid of the phone.

The job

Most of your day will be spent on the phone: cold calling and reaching out to equipment vendors and dealers to start new relationships. You'll work closely with our senior team as you learn the business, from how we structure equipment financing deals to how to move a prospect from first conversation to funded deal.

This is a high activity role. You'll be tracking your numbers, taking a lot of "no," and getting better every week through hands on coaching, not a training manual you read once and forget.

Day to day

You'll cold call and reach out to equipment vendors and dealers to build a pipeline of new relationships. You'll help qualify prospects and figure out what they actually need. You'll support senior reps with needs analysis, data review, and product demos. You'll keep your CRM notes clean so nothing gets dropped. And you'll pick up the product knowledge and objection handling it takes to eventually run deals yourself.

Where this goes

This role is a stepping stone, not a ceiling. Hit your activity and performance targets and you'll move from Junior BDR to Account Executive in roughly 6 to 9 months, running your own desk and closing deals start to finish.

About Provide Capital

Provide Capital is a commercial equipment finance company headquartered in West Los Angeles. We help businesses across construction, transportation, manufacturing, agriculture, healthcare, and other industries secure the equipment financing they need to grow, working through a network of financing partners to deliver fast approvals and a streamlined process for businesses nationwide.

Pay

Base plus uncapped commission. Year 1 OTE: $55,000 to $75,000, based on consistent activity and hitting your ramp targets. You'll be joining a growing team early, with real room to build your own book of business as you're promoted.

Schedule

In office, Monday through Friday 7AM-4PM, in our West Los Angeles office.