Business Development Lead Generation Specialist

2020 Companies, Inc.; Dallas (TX); Remote; USD 65,000 - 70,000; Full time

Benefits offered by this job

Competitive salary

Paid weekly

DailyPay next-day pay

Medical, dental, vision benefits

401k with company matching

Scholarship opportunities

Employee Assistance Program

Paid Time Off and Holidays

Job summary

2020 Companies, Inc. is seeking a Lead Generation Specialist to build a consistent pipeline of qualified new-business opportunities.

The role involves research, outbound campaigns, and heavy use of HubSpot for contact management, with a strong emphasis on professional outreach across phone, email and LinkedIn. The ideal candidate excels at initiating conversations with decision-makers, sustaining persistence, and maintaining accurate CRM records.

Qualifications

• Demonstrated success in cold calling, outbound lead generation or similar high-volume sales role.
• Strong working knowledge of HubSpot including CRM administration, contact management and reporting.
• Experience using ZoomInfo for company research, contact identification, list building, and lead qualification.
• Strong proficiency with LinkedIn for prospect research, relationship development, and outbound outreach.
• Experience researching new industries, verticals, companies, and prospective buyers.
• Comfortable making a high volume of outbound calls, emails, and LinkedIn contacts every day.
• Excellent verbal and written communication skills.
• Charismatic, confident, professional, and comfortable initiating conversations with new prospects.
• Resilient and persistent, with the ability to hear “no” and continue prospecting.
• Strong ability to write and adapt sales scripts, emails and LinkedIn outreach.
• Exceptional record-keeping, organization, follow-through, and attention to detail.
• Ability to personalize outreach while maintaining high daily productivity.
• Proficiency with Microsoft Office and common sales productivity tools.

Responsibilities

• Research prospective clients, emerging markets, and new industry verticals.
• Identify companies, decision-makers, and relevant business contacts using LinkedIn, ZoomInfo, HubSpot, industry resources and other research tools.
• Build and manage targeted prospect lists and outbound campaigns.
• Complete a minimum of 50 outbound calls and 50 personalized prospecting emails each business day.
• Conduct consistent LinkedIn outreach, including connection requests, direct messages, follow-ups, and engagement with relevant prospects.
• Engage senior-level decision-makers through cold calling, email, LinkedIn, and professional networking.
• Qualify prospects based on business needs, decision-making authority, timing, program scope, and potential opportunity.
• Schedule qualified introductory meetings for Business Development and Client Solutions leaders.
• Develop, test, and refine call scripts, email templates, LinkedIn messages, value propositions, and objection-handling responses.
• Serve as a HubSpot administrative expert for lead-generation activities, including contact management, list segmentation, workflows, sequences, reporting, dashboards, and data quality.
• Record all calls, emails, LinkedIn outreach, responses, notes, follow-up activities, and lead-status changes accurately and promptly in HubSpot.
• Maintain a clean, organized CRM pipeline with a clear status and next step for every active prospect.
• Conduct persistent, professional follow-up across multiple communication channels.
• Partner with the Vice President of Client Solutions to prioritize industries, verticals, target accounts, and outreach campaigns.
• Track activity, response rates, qualified leads, meetings scheduled, conversion rates, and other performance metrics.
• Share market intelligence, prospect feedback, common objections, competitive insights, and emerging opportunities with leadership.
• Follow all applicable telephone, email, LinkedIn, privacy, and company communication requirements.

Skills

Cold calling

HubSpot administration

Research and prospecting

LinkedIn prospecting

Industry research

High-volume outreach

Communication skills

Persistence

Sales scripts writing

Record keeping

MS Office

Tools

HubSpot

ZoomInfo

LinkedIn

Job description

Job Type: Regular Work Location: Dallas, TX 75207 Overview: 2020 Companies is now hiring a Lead Generation Specialist to support Business Development! 2020 Companies is seeking a highly motivated, charismatic Lead Generation Specialist to build a consistent pipeline of qualified new-business opportunities. This person will identify prospects, research new industries and verticals, and conduct high-volume outreach through cold calls, email, and LinkedIn. The ideal candidate is persistent, persuasive, highly organized, and not afraid of hearing “no.” This role requires someone who can confidently initiate conversations with decision-makers while maintaining detailed, accurate records in HubSpot. Location: Remote - Candidates in the Pacific or Central time zones preferred Salary Range: $65,000-70,000 annually

Job Description

Key Responsibilities

• Research prospective clients, emerging markets, and new industry verticals that align with 2020 Companies’ services and growth strategy
• Identify companies, decision-makers, and relevant business contacts using LinkedIn, ZoomInfo, HubSpot, industry resources, and other research tools
• Build and manage targeted prospect lists and outbound campaigns
• Complete a minimum of 50 outbound calls and 50 personalized prospecting emails each business day
• Conduct consistent LinkedIn outreach, including connection requests, direct messages, follow-ups, and engagement with relevant prospects
• Engage senior‑level decision-makers through cold calling, email, LinkedIn, and professional networking
• Qualify prospects based on business needs, decision‑making authority, timing, program scope, and potential opportunity
• Schedule qualified introductory meetings for Business Development and Client Solutions leaders
• Develop, test, and refine call scripts, email templates, LinkedIn messages, value propositions, and objection‑handling responses
• Serve as a HubSpot administrative expert for lead‑generation activities, including contact management, list segmentation, workflows, sequences, reporting, dashboards, and data quality
• Record all calls, emails, LinkedIn outreach, responses, notes, follow‑up activities, and lead‑status changes accurately and promptly in HubSpot
• Maintain a clean, organized CRM pipeline with a clear status and next step for every active prospect
• Conduct persistent, professional follow‑up across multiple communication channels
• Partner with the Vice President of Client Solutions to prioritize industries, verticals, target accounts, and outreach campaigns
• Track activity, response rates, qualified leads, meetings scheduled, conversion rates, and other performance metrics
• Share market intelligence, prospect feedback, common objections, competitive insights, and emerging opportunities with leadership
• Follow all applicable telephone, email, LinkedIn, privacy, and company communication requirements

Required Qualifications

• Demonstrated success in cold calling, outbound lead generation, inside sales, business development, or a similar high‑volume sales role
• Strong working knowledge of HubSpot, including CRM administration, contact management, lists, sequences, workflows, reporting, and database maintenance
• Experience using ZoomInfo for company research, contact identification, list building, and lead qualification
• Strong proficiency with LinkedIn for prospect research, relationship development, and outbound outreach
• Experience researching new industries, verticals, companies, and prospective buyers
• Comfortable making a high volume of outbound calls, emails, and LinkedIn contacts every day
• Excellent verbal and written communication skills
• Charismatic, confident, professional, and comfortable initiating conversations with new prospects
• Resilient and persistent, with the ability to hear “no” and continue prospecting with a positive attitude
• Strong ability to write and adapt sales scripts, email messaging, LinkedIn outreach, and objection‑handling responses
• Exceptional record‑keeping, organization, follow‑through, and attention to detail
• Ability to personalize outreach while maintaining a high level of daily productivity
• Proficiency with Microsoft Office and common sales‑productivity tools

Preferred Qualifications

• Experience selling outsourced services, third‑party labor, staffing, field sales, retail activation, merchandising, experiential marketing, or workforce solutions
• Experience prospecting into enterprise or national accounts
• Familiarity with multi‑location retail, consumer technology, telecommunications, or related industries
• Experience supporting longer, consultative B2B sales cycles
• Previous responsibility for HubSpot administration or sales‑operations support

Ideal Candidate

The ideal candidate enjoys opening doors and creating new opportunities. This person is energized by outbound prospecting, confident speaking with senior decision‑makers, and not discouraged by rejection. They combine a strong sales personality with disciplined research, follow‑up, and record‑keeping habits—and understand that accurate CRM management is essential to successful business development.

Our Benefits

• Receive a competitive salary, paid weekly
• Next-day pay on demand with DailyPay
• Eligible for medical, dental, and vision benefits
• Eligible for 401k with company matching
• Scholarship opportunities for employees and direct family members
• Employee Assistance Program
• Paid Time Off and Holidays

What You Can Expect From 2020 Companies

We welcome every voice, and we are committed to building a truly inclusive environment where your differences are not just welcomed, they are celebrated. We are always identifying opportunities to encourage our team to be their authentic selves, while working to provide a best‑in‑class experience for our employees. Whether that’s paid holidays, long‑term career pathing options, personal development opportunities or professional stretch assignments, you can expect 2020 Companies to support you.

2020’s Commitment

We are committed to creating a diverse and inclusive organization and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other dimensions of identity.

WHO WE ARE

2020 Companies is one of the premier outsourced sales and marketing agencies in the United States. Over the past 31 years, our success has resulted from our relentless passion for elevating consumers, team members, and clients.

WHAT WE DO

Whether launching new products, penetrating new consumer segments, or executing sales and marketing strategies, we can help you reach your business goals. 2020 Companies identifies the opportunities in every challenge and works side‑by‑side with brands to guarantee success. Each year we deliver over 25 million in‑person impressions, and we generate nearly $10 billion in client revenue. Our initiatives deliver a better return on investment for clients and retailers alike.

WHERE WE DO IT

We train our staff to succeed in any environment and every situation. We equip them with the experience and flexibility to help build brands and exceed goals. From the top of the Fortune 500 to smaller companies ready to expand their market share, 2020 Companies partners with clients of all sizes.

HOW DO WE DO IT

To guarantee the best team, we recruit, train, and deploy people who meet the exact needs of our clients’ businesses. Teamwork is the foundation of our AMPLIFY training program. We train team members to build relationships with each other, retailers, and consumers. Our blended learning environment inspires team members to be flexible, engaging, and adept at solving problems. We have never missed a launch. 2020 Companies is built on scalable infrastructure, industry‑leading speed to market, and benchmark‑breaking results. To meet our clients’ goals and deadlines, we recruit, train, staff, and manage the right team for every project. We tailor our initiatives to meet their goals and scale the staff to fit the size and deployment timetable they need.

WHAT YOU CAN EXPECT FROM 2020 COMPANIES

We welcome every voice, and we are committed to building a truly inclusive environment where your differences are not just welcomed; they are celebrated. We are continually identifying opportunities to encourage our team to be their authentic selves while working to provide a best‑in‑class experience for our employees. Whether that’s paid holidays, long‑term career pathing options, personal development opportunities, or professional stretch assignments, you can expect 2020 Companies to support you.

2020 COMPANIES’ COMMITMENT

We are committed to creating a diverse and inclusive organization and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other dimensions of identity.