Buick GMC District Sales Manager - Milwaukee/Madison, WI

General Motors Company; United States; On-site; USD 90,000 - 150,000; Full time

Job summary

Buick GMC is seeking a District Sales Manager to lead dealer partnerships across the assigned territory. You’ll drive business performance, launch new technologies and vehicles, and deliver exceptional customer experiences across Buick and GMC portfolios.

This field-based role requires strong relationship skills, strategic planning, and navigating a fast-paced automotive retail environment. You’ll travel up to 75% to meet dealerships, coach leadership, analyze performance, and support GM

Qualifications

• Bachelor’s degree or demonstrated equivalent professional experience.
• 4+ years' experience in Sales/Marketing or related fields.
• Ability to travel up to 75% within territory.

Responsibilities

• Serve as primary liaison between GM, dealerships and partners to drive performance.
• Provide consultative coaching to dealership leadership to improve sales results.
• Analyze dealership performance, market trends, and customer satisfaction metrics.
• Coordinate launches of new GM programs and initiatives with dealerships and IAM.
• Forecast inventory and manage ordering to optimize stock levels.
• Travel throughout the territory to support GM programs and drive execution.

Skills

Sales, marketing

Data analysis

Google Workspace

Territory travel

Communication

Education

Bachelor's degree or equivalent

Job description

Field Work Arrangement: This is a field-based position that requires up to 75% travel to dealerships within the assigned territory on a recurring basis. The selected candidate must currently reside within the territory or be willing to relocate to Madison/Milwaukee WI or a surrounding area approved by leadership within 60 days of the start date.

Buick GMC

Help shape the future of two iconic brands as they continue to evolve through innovation, premium experiences, and advanced mobility solutions. As part of Buick & GMC’s Sales Team, you'll partner directly with dealerships to drive business performance, launch new technologies and vehicles, and deliver exceptional customer experiences across the Buick and GMC portfolio. This fast-paced, relationship-driven role offers the opportunity to influence outcomes, solve complex business challenges, and play a key role in the future of automotive retail.

The Role

As a District Sales Manager, you'll help lead the transformation of the automotive industry by connecting dealers with the products, technologies, and strategies shaping the future of mobility. You'll work side-by-side with dealer partners to deliver business results, accelerate EV adoption, enhance customer experiences, and bring innovative solutions to market. If you're energized by change, passionate about people, and motivated by making a measurable impact, this role offers a front-row seat to the future.

What You’ll Do

• Serve as the primary liaison between GM, dealerships, and key business partners, building strategic relationships that drive performance, growth, and alignment with business objectives.

• Provide consultative coaching and mentorship to dealership leadership and staff to improve operational performance and achieve monthly, quarterly, and annual sales goals.

• Analyze dealership performance, sales trends, market conditions, competitive activity, and customer satisfaction metrics to identify opportunities and implement corrective actions that drive business results.

• Support the successful launch of new products, programs, and initiatives by coordinating sales, marketing, and communication efforts between dealerships, the independent aftermarket (IAM), and GM stakeholders.

• Partner with dealerships to optimize vehicle and parts inventory management through forecasting, ordering, allocation, and inventory stabilization strategies.

• Become a subject matter expert in the GM allocation system (Consensus) and vehicle ordering system to offer coaching to the dealers to ensure optimal inventory ordering.

• Track dealership commitments and action plans, provide follow-up support, and ensure timely completion of agreed-upon activities.

• Drive adoption and sales of GM vehicles, accessories, products, and services by identifying growth opportunities and executing territory-specific business plans
• Resolve customer and dealership concerns by collaborating with cross-functional stakeholders to deliver effective and timely solutions.

• Monitor dealership training participation and compliance with GM standards, identifying opportunities to enhance capability, knowledge, and performance.

• Travel throughout the assigned territory to assess dealership operations, provide consultative support, and ensure execution of GM programs, initiatives, and performance expectations.

Your Skills & Abilities (Required Qualifications)

• Bachelor’s degree in a related field or demonstrated equivalent professional experience

• 4+ years' experience in Sales, Marketing, or related fields with a proven track record of driving revenue growth

• Proficiency in spreadsheet and reporting tools, including data analysis, reporting, and visualization; preferably with Google workspace

• Ability to travel up to 75% to different locations within your territory

• Must possess and maintain the ability to legally operate a motor vehicle in accordance with the licensing requirements of the states in which work is performed

What Can Give You a Competitive Advantage (Preferred Qualifications)

• Drives results and leads change with confidence and clarity

• Builds and maintains strong internal and external relationships

• Demonstrates strategic business planning capabilities to align dealership goals with broader organizational objectives

• Maintains a strong customer focus and resolves conflicts effectively

• Demonstrates strong problem-solving skills by identifying root causes, developing actionable solutions, and implementing improvements that enhance dealership performance and customer satisfaction

• Applies analytical thinking to solve complex problems and make data-informed decisions

• Leverage data analytics tools to extract actionable insights that drive revenue growth, optimize operational performance, and elevate the customer experience

• Excellent oral and written communication skills, with the ability to inform and persuade effectively

• Communicates persuasively and informatively across all levels

• Maintains a results-driven mindset, consistently pursuing excellence and accountability

• The ability to manage multiple tasks, adapt and thrive in a changing environment where there is a degree of ambiguity

• Takes initiative and thrives in dynamic environments

• Openness to relocate across districts and markets to broaden business knowledge, gain diverse experiences, and support organizational needs