Braze & ExtJS Engineer for Retail Personalization

Digital Links Inc; Chantilly (VA); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Digital Links Inc. seeks a versatile developer with Braze, ExtJS, and JavaScript expertise to design and deploy personalized omnichannel campaigns for retail/e-commerce. You will build marketing automation workflows, craft engaging front-end interfaces, and ensure seamless data integration across Braze, CRMs, and e-commerce platforms.

The role emphasizes campaign strategy, analytics, and cross-functional collaboration, requiring strong technical and marketing acumen in a hybrid work setting.

Qualifications

• Requires strong hands-on experience configuring and deploying campaigns in Braze (or similar platforms).
• 2+ years front-end development using ExtJS (Sencha) and JavaScript.
• Retail/e-commerce marketing campaign management experience preferred.

Responsibilities

• Oversee end-to-end marketing campaigns across digital channels, from ideation to execution and optimization.
• Design, implement, and optimize Braze campaigns (email, push, in-app, SMS) with Canvas, Liquid, and segmentation.
• Develop and maintain interactive ExtJS dashboards and front-end interfaces to support e-commerce operations and campaign tracking.
• Integrate data flows between Braze, ExtJS apps, CRMs, POS, and e-commerce platforms via REST APIs and event tracking.
• Collaborate with marketing, product, and retail teams to align digital campaigns with in-store experiences.

Skills

Braze

JavaScript

ExtJS

Education

Bachelor's degree in Computer Science or Marketing Technology or related field

Tools

REST APIs

JSON

SQL

Job description

Digital Links Inc. seeks a versatile developer with Braze, ExtJS, and JavaScript expertise to design and deploy personalized omnichannel campaigns for retail/e-commerce. You will build marketing automation workflows, craft engaging front-end interfaces, and ensure seamless data integration across Braze, CRMs, and e-commerce platforms.

The role emphasizes campaign strategy, analytics, and cross-functional collaboration, requiring strong technical and marketing acumen in a hybrid work setting.