Brand Visibility & SEO Strategist

Leadhub; San Antonio (TX); Vor Ort; USD 60.000 - 90.000; Vollzeit

Zusammenfassung

Leadhub in San Antonio, TX is seeking a Brand Visibility Specialist focused on SEO and content to grow organic visibility and conversions for home services clients.

You will develop on-page and content strategies, edit and QA outputs, and collaborate with writers, while using AI tools to accelerate production and maintain brand quality. This role requires 2–5 years in local SEO and experience with Semrush, GA4, Search Console, and WordPress.

Qualifikationen

• 2-5 years of successful experience growing business using local SEO tactics.
• Demonstrated experience writing and editing SEO-driven content across multiple formats.
• Hands-on experience with Semrush, Screaming Frog, GA4, and Google Search Console.
• Full-spectrum on-page SEO expertise.
• Strong editorial instincts and attention to brand voice and quality.
• Able to think through strategy and move fast—these are non-negotiables here.
• Excellent collaboration and partnership skills.
• Strong attention to detail and organizational skills.
• Good understanding of digital marketing channels and campaign assets.
• Account management or project management experience a plus.
• Practical experience using AI tools in a content or SEO workflow, beyond surface-level awareness.
• Ability to distinguish AI-generated content that needs editing from content that's ready to publish.

Aufgaben

• Meets or exceeds growth targets for the organic search channel, including increased users, sessions, clicks, and conversions.
• Develops and implements SEO initiatives to attract new and incremental conversions and revenue.
• Writes, edits, and fact-checks website and marketing content including landing pages, digital ads, downloadables, email content, and scripts to ensure accuracy, clarity, and brand alignment.
• Acts as a senior editor for team-produced content, providing constructive feedback and quality assurance.
• Partners with content writers to develop keyword-rich content and improve topical relevance across service, service area, blog, and landing pages.
• Collaborates with the Account Services team to ensure client goals, expectations, and deadlines are met.
• Researches and analyzes competitor websites, keywords, and industry trends to inform strategy.
• Implements website content using platforms such as Google Docs and WordPress.
• Conducts detailed audits for new and existing client properties, including on-page SEO and Google Business Profile optimization.
• Uses SEO tools (Google Analytics, Google Search Console, Semrush) to track, report, and analyze performance metrics and identify growth opportunities.
• Delivers concise, accurate reporting to clients as needed.
• Collaborates with the development team to ensure SEO best practices are properly implemented on new and existing sites.
• Manages and maintains consistent citations and local SEO accuracy across client locations.
• Keeps up with search algorithm updates, AI Overview developments, and local SEO best practices to stay ahead for clients.
• Uses AI tools (Claude, ChatGPT, or similar) to accelerate content production, keyword research, and competitive analysis while maintaining brand accuracy and quality standards.
• Evaluates and refines AI-generated content to ensure it meets Leadhub's quality bar before publishing.

Kenntnisse

Local SEO tactics

SEO content writing/editing

On-page SEO

Editorial quality

Collaboration

AI in content workflow

Project management

Ausbildung

Bachelor's degree in Marketing/Communications/related

GA/SEMrush certifications encouraged

Tools

Semrush

Screaming Frog

Google Analytics 4

Google Search Console

WordPress

Claude

ChatGPT

Jobbeschreibung

Leadhub in San Antonio, TX is seeking a Brand Visibility Specialist focused on SEO and content to grow organic visibility and conversions for home services clients.

You will develop on-page and content strategies, edit and QA outputs, and collaborate with writers, while using AI tools to accelerate production and maintain brand quality. This role requires 2–5 years in local SEO and experience with Semrush, GA4, Search Console, and WordPress.