Brand Strategy Intern — Innovation & Analytics

Henkel

Culver City (CA)

On-site

USD 33,000 - 41,000

Full time

14 days+
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Benefits offered by this job

Exciting projects
9,000+ professional courses
Networking events
Ongoing feedback discussions
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Job summary

Henkel’s Consumer Brands internship offers a hands-on opportunity to drive innovation for the leading hair styling brand in the U.S. You will contribute to product ideation and concept development, and conduct data analytics to inform strategy.

You will support salon testing and consumer feedback initiatives, assist in crafting product claims and marketing concepts, and collaborate with cross-functional teams in a fast-paced, creative environment.

Qualifications

  • Undergraduate student pursuing Marketing, Communications, or Business Administration
  • Proficiency in Excel and PowerPoint required
  • Strong presentation and storytelling abilities
  • Ability to blend creative thinking with analytical problem-solving
  • Comfort with data to inform product/marketing decisions

Responsibilities

  • Gain hands-on experience driving innovation for the #1 hair styling brand in the U.S.
  • Contribute to product ideation and concept development
  • Conduct data analytics and competitive analysis to inform strategy
  • Support salon testing and consumer feedback initiatives
  • Assist in writing product claims and marketing concepts
  • Collaborate with cross-functional teams in a fast-paced, creative environment

Skills

Excel
PowerPoint
Presentation skills
Storytelling
Data analysis

Education

Undergraduate study in Marketing/Communications/Business Administration

Job description

Henkel’s Consumer Brands internship offers a hands-on opportunity to drive innovation for the leading hair styling brand in the U.S. You will contribute to product ideation and concept development, and conduct data analytics to inform strategy.

You will support salon testing and consumer feedback initiatives, assist in crafting product claims and marketing concepts, and collaborate with cross-functional teams in a fast-paced, creative environment.

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