Brand Strategy & Growth Associate - Chicago

Ferrara; Chicago (IL); On-site; USD 80,000 - 112,000; Full time

Benefits offered by this job

Annual bonus

Paid time off (PTO)

Job summary

Ferrara in Chicago seeks an Associate Brand Manager to drive day-to-day brand management, from strategy to execution of commercial activities. You will optimize sales, profitability, and competitive position while partnering with R&D, Consumer Insights, and cross-functional teams.

The role emphasizes in-person collaboration, portfolio optimization, and delivering results in a fast-paced consumer goods environment. A strong foundation in marketing and analytics is essential.

Qualifications

• Bachelor's degree or equivalent experience required.
• MBA preferred (general management or marketing).
• 3+ years of marketing experience in a US Consumer Goods organization.
• Proficiency with Microsoft Office.
• Proficiency with IRI or Nielsen a plus.
• Proficiency with SAP a plus.

Responsibilities

• Develop and deploy the short-term and long-term brand strategy.
• Support development and execution of multi-year portfolio plans with insights.
• Identify growth opportunities with R&D/Consumer Insights and plan go-to-market launches.
• Manage portfolio profitability, assortment, forecasting, inventory, and reporting.
• Collaborate with Channel Marketing and Category teams on selling stories.
• Plan and execute shopper and consumer marketing campaigns.

Skills

Project management

Oral and written communication

Analytical ability

Creative problem solving

Fast learner

Independent work

Ambiguity handling

Results-driven

Education

Bachelor's degree or equivalent

MBA preferred (marketing/General mgmt)

Tools

Microsoft Office

IRI or Nielsen

SAP

Job description

Ferrara in Chicago seeks an Associate Brand Manager to drive day-to-day brand management, from strategy to execution of commercial activities. You will optimize sales, profitability, and competitive position while partnering with R&D, Consumer Insights, and cross-functional teams.

The role emphasizes in-person collaboration, portfolio optimization, and delivering results in a fast-paced consumer goods environment. A strong foundation in marketing and analytics is essential.