Brand Strategy Director: Lead Culture-Driven Partnerships

Game Seven Agency; New York (NY); On-site; USD 140,000 - 160,000; Full time

Benefits offered by this job

Benefits package

Discretionary bonus

Job summary

Game Seven Agency is seeking a Director of Brand Strategy to set vision and drive strategic direction for our major brand relationships and sports partnerships. You will guide clients and internal teams to breakthrough ideas rooted in cultural insight, consumer behavior, business opportunity, and partnership fluency.

You will build teams, brands, and culture, serving as a trusted partner to senior clients, a mentor to strategists, and a catalyst for work that elevates brands.

Qualifications

• 8+ years of experience in brand strategy or integrated marketing.
• Deep understanding of sport, culture, and the communities shaping them.
• Build amazing Google Slides decks. Simple copy. Elevated design.
• A clear, compelling storytelling with the ability to make complex ideas feel simple, exciting, and culturally relevant.
• Proven track record leading pitch strategy and shaping long-term brand or partnership platforms.
• Thrives in fast-paced, high-volume environments and loves collaborating with creative teams.
• Curious, culturally dialed-in, and confident shaping ideas that push the work beyond the expected.
• Strong leadership skills and experience helping people grow in their roles.

Responsibilities

• Strategy Development: Build brand positioning, audience insights, and strategies guiding creative, experiential, and partnership work; ladder ideas to a tight narrative and business objective.
• Identify cultural, consumer, and category truths to anchor breakthrough ideas and ensure cultural connectivity.
• Lead on long-term brand platforms and playbooks for clients partnering with sports teams and leagues; manage current accounts and new pitches.
• Drive the strategy-to-creative pipeline: create briefs, shape concepts, and ensure alignment from briefing through execution.
• Stay tapped into the brand, partners, sport, and culture to surface timely opportunities maximizing partnership relevance.
• Partner with Analytics to define KPIs and measurement plans.

Skills

Brand strategy

Pitch strategy

Leadership

Cross-functional collaboration

Storytelling

Tools

Google Slides

Job description

Game Seven Agency is seeking a Director of Brand Strategy to set vision and drive strategic direction for our major brand relationships and sports partnerships. You will guide clients and internal teams to breakthrough ideas rooted in cultural insight, consumer behavior, business opportunity, and partnership fluency.

You will build teams, brands, and culture, serving as a trusted partner to senior clients, a mentor to strategists, and a catalyst for work that elevates brands.