Brand & Social Graphic Designer

Sd-Wheel-; Town of Wrightstown (WI); On-site; USD 42,000 - 64,000; Full time

Job summary

Sd-Wheel- in Wrightstown, WI seeks a Graphic Designer to create high-quality, brand-aligned visual content and drive customer engagement through lifestyle photography and digital graphics. You will craft emails, website visuals, and apparel concepts to support brand campaigns.

Ideal candidates bring strong Adobe Creative Suite skills, 2+ years in graphic design, and a solid grasp of marketing and e-commerce. Onsite role with opportunities to impact enterprise branding and promotions.

Qualifications

• 2+ years of graphic design experience
• 1+ year of marketing experience
• Prior experience in e-commerce, preferred
• Prior experience with Automotive Photography a plus

Responsibilities

• Create high-quality, platform specific graphic content that aligns with company branding to help meet monthly division goals.
• Lifestyle posts on platforms like Instagram & Facebook.
• Advertisement graphics for sponsored posts.
• Use market & platform knowledge to write creative content descriptions that align with the call to action of our graphic content.
• Continuously stay up to date with market trends to communicate with customers most effectively through our graphic content.
• Ability to take product photos that showcase our company lifestyle while promoting brand awareness.
• Prioritize multiple projects and deliver high-quality designs on-time, occasionally within tight deadlines with little assistance from content lead.
• Ability & willingness to help develop the skills of fellow graphic designers.
• Accurately track & report graphic metrics daily.
• Full understanding of all metrics, targets & division goals
• Ability to PPS with limited assistance from lead
• Continuously make improvements to the customer experience through graphic design with little assistance.
• Creatively assist in the development & brainstorming of Enterprise brands & promotions
• Assist with the development of new brand logos, colors and tone.
• Help develop brand guidelines, brand tone, & magazine cover posters.
• Moderate level email design
• Design, organize and coordinate digital assets for email campaigns/flows and/or digital marketing uses.
• Effectively communicate design ideas both verbally and in writing with email team/email lead.
• Creatively assist in the development/brainstorm the Enthusiast Enterprise Branding/Promotions with little assistance.
• Emails/Flows
• Email campaigns
• Moderate level website design
• Effective use of layout, typography, spacing & critical thinking to help create the layout & mock-up for web based graphic projects.
• Effectively communicate design ideas both verbally and in writing with division & content leads
• Provide and drive new creative concepts and be able to balance brand consistency with innovation.
• Moderate level branded product design
• Ability to create apparel or product concepts when needed.
• Create mock-ups and assist with the in-house ordering and handout process for Appleton employee orders.
• Assist in the creation & marketing for all apparel & branded products.
• Skilled with project workflow
• Planning, Creation, Editing, Scheduling/Posting to Facebook, Instagram, etc.

Skills

Communication

Adobe Suite

Photoshop

Lightroom

Illustrator

InDesign

Collaboration Skills

Customer Focus

Google Analytics

Facebook Analytics

Decision Making

Social Media Posting

Organizational Skills

Marketing Knowledge

Project Management

Time Management

E-commerce Knowledge

Education

Bachelor's degree in Graphic Design, Web Design, Communications, or Marketing

High School Diploma

Tools

Adobe Creative Suite

Job description

Sd-Wheel- in Wrightstown, WI seeks a Graphic Designer to create high-quality, brand-aligned visual content and drive customer engagement through lifestyle photography and digital graphics. You will craft emails, website visuals, and apparel concepts to support brand campaigns.

Ideal candidates bring strong Adobe Creative Suite skills, 2+ years in graphic design, and a solid grasp of marketing and e-commerce. Onsite role with opportunities to impact enterprise branding and promotions.