Brand Marketing Manager — Hybrid/Remote with Global Impact

WebHosting; New York (NY); Hybride; USD 105 000 - 148 000; Plein temps

Avantages offerts par ce poste

Medical insurance

Dental insurance

Vision insurance

401(k) match

Flexible vacation policy

12 holidays (local)

Résumé du poste

Fastly is seeking a Brand Marketing Manager to shape how the world perceives the Fastly brand. You will lead campaigns, govern brand identity, and collaborate across creative, PR, content, and product teams to ensure unified messaging and strong campaign performance.

You will drive brand awareness and alignment with pipeline goals, partnering with internal teams and external agencies to deliver breakthrough campaigns, thought leadership, and innovative AI-enabled workflows that accelerate

Qualifications

• Experience translating brand strategy into integrated campaigns
• Ability to govern brand identity, style guides, and assets across channels
• Experience managing external brand agencies, vendors, and budgets
• Experience with brand measurement, health tracking, and message testing
• Ability to collaborate with Product Marketing, Field Marketing, Campaigns, and Digital teams
• Experience with writing clear, inspiring creative briefs for internal/external partners
• Familiarity with AI tools to accelerate audience research and concepting

Responsabilités

• Translate brand strategy into actionable program plans and integrated campaigns
• Create systems for maintaining brand consistency across all channels
• Manage external agencies, vendor relationships, and production budgets
• Support brand measurement, including tracking and evaluating campaign effectiveness
• Collaborate with cross-functional teams to align messaging with pipeline goals
• Work with PR, content, and executive teams on brand-level thought leadership
• Write concise, compelling creative briefs linking strategy to execution
• Experiment with AI tools to accelerate research and concepting

Connaissances

Brand strategy

Campaign management

Cross-functional leadership

Brand measurement

Creative briefs

AI workflows

Description du poste

Fastly is seeking a Brand Marketing Manager to shape how the world perceives the Fastly brand. You will lead campaigns, govern brand identity, and collaborate across creative, PR, content, and product teams to ensure unified messaging and strong campaign performance.

You will drive brand awareness and alignment with pipeline goals, partnering with internal teams and external agencies to deliver breakthrough campaigns, thought leadership, and innovative AI-enabled workflows that accelerate