Brand Marketing Manager - Bellagio

MGM Resorts International; Atlanta (GA); On-site; USD 70,000 - 100,000; Full time

Job summary

The Brand Marketing Partner at MGM Resorts International will lead brand activation campaigns across the property, aligning with the Director of Marketing Activation and the marketing COEs to execute strategy.

This role requires coordinating with central teams, entertainment and events, and property stakeholders to deliver compelling on‑property experiences and accurate content across channels, ensuring measurable results and guest engagement.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications or related field; or equivalent education and work experience.
• At least 2 years of experience in Marketing, Advertising, Events, Media, or in a related field within the hospitality/gaming Industry.
• Work varied shifts, including weekends and holidays.
• English communication skills, both written and oral.
• Previous experience working in a similar resort setting.
• Proven track record in developing and delivering complex programs and projects with positive, measurable results.

Responsibilities

• Project manage planned and ad‑hoc marketing campaigns on‑property, partnering with marketing COEs & property partners.
• Partner with central marketing teams to develop creative materials required for on‑property activation: ensure delivery of creative assets per brief, and quality check content.
• Collaborate with Entertainment and Events teams to manage on‑property activation aligned to strategy.
• Prepare key materials for Director for meetings with property vertical leaders and Corporate.
• Audit website/3rd party content weekly and aggregate required changes to Director (including changes from key stakeholders), ensuring content on website is 100% accurate and up to date.

Skills

Marketing experience

Event marketing

Communication in English

Program management

Education

Bachelor’s degree in Marketing, Advertising, Communications or related field

High school diploma or equivalent

Job description

Full job description
Become one of the stars behind The SHOW and become part of the world’s most powerful entertainment brands. Our Company has one exciting mission: To entertain the human race.

THE JOB

The Brand Marketing Partner is responsible for executing the brand strategy and marketing activations across the property. This position will report to the Director Marketing Activation and partner with the marketing COEs.

THE DAY TO DAY

• Project manage planned and ad‑hoc marketing campaigns on‑property, managing the day‑to‑day campaign development and partnering closely with marketing COEs & property partners.
• Partner with central marketing teams to develop creative materials required for on‑property activation: ensure delivery of creative assets per brief, and quality check content.
• Collaborate with Entertainment and Events teams to manage on‑property activation aligned to strategy.
• Prepare key materials for Director for meetings with property vertical leaders and Corporate.
• Audit website/3rd party content weekly and aggregate required changes to Director (including changes from key stakeholders), ensuring content on website is 100% accurate and up to date.

A GREAT CANDIDATE WILL HAVE

• Bachelor’s degree in Marketing, Advertising, Communications or related field; or equivalent education and work experience.
• At least 2 years of experience in Marketing, Advertising, Events, Media, or in a related field within the hospitality/gaming Industry.
• Work varied shifts, including weekends and holidays.
• High school diploma or equivalent.
• Able to effectively communicate in English, in both written and oral forms.
• Previous experience working in a similar resort setting.
• Proven track record in developing and delivering complex programs and projects with positive, measurable results.
• Must possess effective listening abilities with strong judgment skills while maintain a professional image and enthusiastic attitude at all times.