Brand & Marketing Intern — Live Event Activation (Remote)

Wayne State University; Miami (FL); On-site; Full time

Job description

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The Ultimate Snooze

Internship Type: Remote / Hybrid depending on location

About The Ultimate Snooze

The Ultimate Snooze is an organic mattress and bedding company building a national direct-to-consumer sleep and wellness brand focused on better rest, organic materials, recovery, and cleaner sleep environments.

Our brand is connected to high-profile wellness education and partnerships, including Gary Brecka, “The Ultimate Human” (As seen on Keeping Up with the Kardashians, Joe Rogan Podcast, Diary of a CEO, and more), whose sleep and recovery messaging has helped introduce The Ultimate Snooze to a national audience.

As we grow, we are developing live brand experiences that connect with customers, wellness leaders, influencers, media, retail partners, and brand partners. These events are designed to build awareness, drive ticket sales, create content, strengthen the brand, and introduce more people to cleaner, recovery-focused sleep.

Internship Overview

The Ultimate Snooze is seeking a Brand & Marketing Intern to support the planning, promotion, and execution of a major November brand activation event in Miami, Florida.

This is a real-world marketing role — not busy work. The intern will help support the strategy behind how the event is planned, promoted, experienced, and represented to the public. This includes helping with event logistics, influencer outreach, ticket sales marketing, content planning, brand presentation, guest experience, and post-event follow-up.

You will gain hands-on experience working with company leadership, the Creative Director, wellness speakers, influencers, brand partners, and retail contacts while helping bring a national wellness event to life.

Location — Two Tracks Available

Track 1 — Miami, FL

Remote interns based in the Miami area will work primarily from home but are expected to attend and help support the October brand activation event in person in Miami.

Interns based in Pueblo or Colorado Springs will support event planning, marketing, logistics, and outreach with opportunities for in-person collaboration at The Ultimate Snooze’s Pueblo headquarters. Travel to the Miami event is not required.

What You’ll Work On

• Support the marketing strategy and execution for a live brand activation event, including how the event is promoted before, during, and after the experience.
• Assist with event logistics, including venue research, vendor coordination, guest flow, planning documents, timelines, and event organization.
• Help support ticket sales marketing through outreach lists, promotional ideas, email/social copy, partner promotion, and campaign tracking.
• Assist with influencer research and outreach, including identifying wellness, lifestyle, sleep, fitness, and health creators who may help promote or attend the event.
• Help organize influencer, partner, speaker, and guest communication so outreach stays clear, professional, and on schedule.
• Support the development of event marketing materials, including messaging, talking points, press release support, promotional copy, brand positioning, and event descriptions.
• Help build invitation and outreach lists for influencers, retail partners, wellness leaders, media contacts, community partners, and potential event attendees.
• Support brand representation at the event, including how The Ultimate Snooze is presented visually, verbally, and experientially to guests.
• Assist with planning the event guest experience, including check-in, product display, brand touchpoints, speaker moments, VIP experiences, and customer engagement.
• Support content capture planning for photo, video, social media, influencer content, recap content, and post-event marketing assets.
• Assist with PR and media outreach by helping organize media lists, press materials, follow-up notes, and event coverage tracking.
• Help with post-event follow-up, including retailer leads, influencer recaps, guest notes, media coverage, content organization, and partner communication.

What You’ll Learn

• How a national wellness brand uses live events to build awareness, generate content, drive ticket sales, and create business opportunities.
• How brand activations are planned from concept to execution, including logistics, promotion, guest experience, and post-event marketing.
• How to support influencer marketing, including creator research, outreach, communication, and campaign organization.
• How to market an event for ticket sales through social media, email, partner promotion, outreach, and brand storytelling.
• How to think about brand representation at an event, including visuals, messaging, product presentation, tone, and customer experience.
• How to communicate professionally with influencers, wellness speakers, executives, media contacts, retail partners, and vendors.
• Event marketing fundamentals, including run-of-show planning, guest experience design, content planning, and brand storytelling.
• Public relations basics, including media list building, press release support, journalist outreach, and coverage tracking.
• How brand activations can create measurable business outcomes, including new retailer relationships, press coverage, social content, influencer partnerships, and customer interest.
• How to work cross-functionally with marketing, creative, sales, operations, and company leadership on a real brand initiative.

Ideal Candidate

The ideal candidate is organized, curious, creative, and ready to gain real-world experience in brand marketing, event marketing, influencer outreach, and wellness brand development.

No prior professional experience is required. A strong interest in marketing, events, public relations, communications, business, wellness, social media, influencer marketing, or brand strategy is encouraged.

This role is a strong fit for someone who enjoys research, communication, writing, organizing details, helping promote ideas, and seeing how a live event becomes a real marketing opportunity for a growing national brand.

Preferred Qualifications

Coursework, background, or strong interest in marketing, communications, public relations, business, wellness, events, or brand development.

Interest in learning how to support influencer outreach, event promotion, ticket sales marketing, and brand partnerships.

Interest in helping with event logistics, including venue research, vendor coordination, planning documents, and guest experience.

Interest in social media, content planning, photography, video, influencer marketing, or post-event recap content.

Comfortable with research, writing, email communication, spreadsheets, organization, and follow-through.

Ability and willingness to attend the October brand activation event in Miami in person, if selected for the Miami track.