Brand Marketing & Innovation Coordinator

CÉCRED; Los Angeles (CA); On-site; USD 55,000 - 75,000; Full time

Job summary

Cécred seeks a Brand Marketing Coordinator to support NPD/Brand initiatives, acting as a bridge between Brand and PD teams to develop and manage the product pipeline from concept to launch.

This role blends data-driven competitive research with creative storytelling, helping bring innovations to life in a fast-paced beauty environment at our Los Angeles base, partnering across functions to deliver compelling go-to-market plans.

Qualifications

• 2–3 years of experience in the beauty industry, with at least 1 year in brand management, marketing, or product development.
• Creative, agile mindset with the ability to interpret data analytics and apply them to business strategy.
• High proficiency with Google Suite and experience using competitive market data (e.g., NPD, Yipit).

Responsibilities

• Support the brand marketing team in developing product strategy and the innovation pipeline.
• Assist in creating product briefs including positioning, landscape, claims, pricing, and usage.
• Collaborate with internal teams to align on timelines, COGs, and deliverables.
• Maintain uniform global assortment details, product profiles, and copy grids across partners.
• Lead cross-functional aggregation of sample needs for all new launches.
• Coordinate sample logistics, approvals, and organization for stakeholders.

Skills

Analytical

Organized

Collaborative

Interpersonal communication

Tools

Google Suite

NPD data

Yipit data

Job description

Cécred seeks a Brand Marketing Coordinator to support NPD/Brand initiatives, acting as a bridge between Brand and PD teams to develop and manage the product pipeline from concept to launch.

This role blends data-driven competitive research with creative storytelling, helping bring innovations to life in a fast-paced beauty environment at our Los Angeles base, partnering across functions to deliver compelling go-to-market plans.