Brand Marketing & Experiential Associate

Anthropologie; Philadelphia (Philadelphia County); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Employee discounts

Job summary

Anthropologie is seeking an Associate Brand Marketing Manager to support integrated brand marketing campaigns and experiential initiatives across Anthropologie, Anthropologie Home, Anthropologie Weddings, and Terrain.

This role partners cross-functionally to plan and execute campaigns, events, and partnerships that strengthen the brand and drive engagement and sales. The candidate excels in project management, communication, and creative problem solving within a fast-paced retail environment.

Qualifications

• 3-4 years of marketing/events experience; partnership and fashion/retail experience a plus
• A charismatic and proactive style of communication for external communication
• Strong organization skills including building timelines and multitasking in a fast-paced environment
• Strong writing and communication skills
• Ability to build relationships with cross-functional partners
• General awareness of/experience working with media companies and brand partners
• Motivated by curiosity and creative problem solving
• Proven ability to interact with people at all levels to foster cross-functional teamwork
• Results-driven, flexible, self-driven, able to adapt quickly in a fast-paced environment

Responsibilities

• Develop and execute cross-promotional partnerships, brand events, pop-up activations, influencer experiences, and community initiatives across Anthropologie, Anthropologie Home, Anthropologie Weddings, and Terrain.
• Support all phases of event and partnership planning from concept through execution, including venue sourcing, vendor management, budgets, and on-site production.
• Lead briefs and coordinate with Creative, Copy, Digital, Social, PR, Retail Marketing, Stores, and Retention to ensure seamless campaigns.
• Manage external partner communications, share brand guidelines, and track marketing deliverables.
• Oversee product-related components of activations and events, including merchandising, samples, and shipments.
• Coordinate RSVP pages, guest communications, and attendee management; build strong partner relationships for future opportunities.
• Create post-event and partnership recaps with performance metrics, sales results, and learnings for future planning.

Skills

External communication

Cross-functional collaboration

Project management

Event planning

Relationship building

Marketing & campaigns

Job description

Anthropologie is seeking an Associate Brand Marketing Manager to support integrated brand marketing campaigns and experiential initiatives across Anthropologie, Anthropologie Home, Anthropologie Weddings, and Terrain.

This role partners cross-functionally to plan and execute campaigns, events, and partnerships that strengthen the brand and drive engagement and sales. The candidate excels in project management, communication, and creative problem solving within a fast-paced retail environment.