Brand Manager, Egg Brand Growth (Remote)

Pete & Gerry's Organics, LLC; Boston (MA); Remote; USD 110,000 - 160,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with employer match

Paid vacation

Paid sick time

Maternity and paternity leave

Tuition reimbursement

Job summary

Pete & Gerry's Organics, LLC in the Boston area is seeking a Brand Manager to own the Nellie’s Free Range portfolio and lead full-brand strategy across lines. You will work closely with Sales, Operations, and Finance to drive growth through integrated marketing plans and data-driven decisions.

The role requires 5+ years in brand management, a marketing/business degree, and a passion for animal welfare and sustainable farming.

Qualifications

• 5+ years of professional brand management experience. Food/CPG experience preferred.
• Bachelor’s Degree in Marketing, Business, or related field. MBA preferred, but not required.
• Robust analytics capabilities with syndicated data (IRI/Nielsen/SPINS).
• Proven track record of delivering against business objectives and/or sales targets.
• Creative thinker with willingness to push boundaries in bringing brands to life.
• Strong data-driven, strategic thinking and analysis.
• Team player with collaboration and top-notch written and verbal communication skills.
• Highly motivated self-starter who can manage multiple projects in a fast-paced environment.
• A genuine passion for animal welfare, small farmers, and the environment, aligning with our B Corp mission.

Responsibilities

• Lead brand marketing plans for Nellie’s Free Range and Pete & Gerry’s across channels.
• Collaborate with Sales, Operations, and Finance to align objectives and operational considerations.
• Plan and execute integrated campaigns, seasonal activations, and partnerships.
• Develop measurement dashboards and analyze performance for mid-course corrections.
• Lead No Kid Hungry partnership day-to-day initiatives.
• Maintain brand guidelines across packaging, media, POS, and presentations.
• Partner with agencies and guide content development to support growth.
• Ensure consistent brand identity across touchpoints.

Skills

Brand management

Analytics

Cross-functional collaboration

Strategic thinking

Communication skills

People leadership

Initiative/self-motivation

Mission alignment

Education

Bachelor's degree in Marketing/Business

MBA (preferred)

Tools

IRI/Nielsen/SPINS data

Job description

Pete & Gerry's Organics, LLC in the Boston area is seeking a Brand Manager to own the Nellie’s Free Range portfolio and lead full-brand strategy across lines. You will work closely with Sales, Operations, and Finance to drive growth through integrated marketing plans and data-driven decisions.

The role requires 5+ years in brand management, a marketing/business degree, and a passion for animal welfare and sustainable farming.