Brand Manager (175610)

Colgate-Palmolive; Overland Park (KS); Hybrid; USD 124,000 - 174,000; Full time

Benefits offered by this job

Hybrid work model

Relocation assistance within country

Job summary

Colgate-Palmolive, including Hill's Pet Nutrition, is seeking a Brand Manager in Overland Park, Kansas. You will develop brand strategies and lead multi-channel marketing to grow market share across sub-brands and products, coordinating with global and regional teams.

The role requires 5+ years in CPG marketing, a Bachelor's Degree, and a passion for animal health marketing. Hybrid work arrangement, travel up to 10% is expected, with relocation assistance offered within the U.S.

Qualifications

• Bachelor's Degree in a relevant field.
• 5+ years of experience in CPG marketing, retail marketing or related experience.
• Brand marketing experience.
• MBA preferred.
• 2+ years of marketing experience in Animal Healthcare or Human Healthcare.
• Degree in Veterinary Medicine (DVM / VMD) with commercial roles (Sales or Marketing)

Responsibilities

• Brand Strategy & Growth: Own and develop pet parent- and veterinarian-targeted growth strategies across sub-brands, species, product forms, and conditions, defining global pricing, portfolio strategies, and competitive benchmarking to secure Senior Management alignment.
• Go-to-Market & Integrated Marketing Communications (IMC): Lead multi-channel marketing, media, and digital strategies utilizing data analytics and consumer/shopper insights to drive market share growth and oversee global rollout campaigns.
• Portfolio Optimization & Project Leadership: Drive global portfolio optimization and commercialization initiatives to align with regional market needs while ensuring continuous business operations and margin improvement.
• Performance & Long-Range Planning: Lead ongoing business analysis across sales, volume, competitive trends, and market share to support Long Lead Planning, Mid-Year Reviews, and annual budget reviews.
• Cross-Functional Stakeholder Leadership: Collaborate with large matrixed teams across Insights, Digital, Data & Analytics, Professional Veterinary Affairs, Customer Development, Supply Chain, Regulatory/Legal, and regional country teams to execute global brand priorities.

Skills

Brand marketing

CPG marketing

Retail marketing

Education

Bachelor's Degree

Master's Degree in Business Administration

DVM/VMD veterinary degree

Job description

Career Opportunities: Brand Manager (175610)

Requisition ID175610-Posted -Marketing-United States-Kansas-Overland Park-Hill's Pet Nutrition-Travel - up to 10% of time-Hybrid

Relocation Assistance Offered Within Country

Job Number#175610 - Overland Park, Kansas, United States

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

At Hill’s we have a purpose. Every day around the world, we transform the lives of millions of pet families through pioneering innovation, amazing nutrition, and the best and brightest people. If you’re interested in work that matters, fueled by passion for pets, we invite you to apply.

Founded more than 75 years ago with an unwavering commitment to pet nutrition, Hills’ mission is to help enrich and lengthen the special relationships between people and their pets. Our decades of science and research guide us in creating nutrition that’s a step ahead so pets and pet parents can enjoy every day together. As the US #1 Veterinarian Recommended pet food brand, knowledge is our first ingredient with 220+ veterinarians, PhD nutritionists and food scientists working to develop breakthrough innovations in pet health.

The Brand Manager is responsible for the marketing strategies development and plans across commercial operations to achieve the financial and market share objectives of the sub-brand under their responsibility. They lead the development of sub-category / brands strategies including innovation grid, brand activations, promotional events, media and 5P strategies, taking into consideration the business dynamics and opportunities. They drive the execution of margin improvement and simplification initiatives within the sub-brand.

Responsibilities:

• Brand Strategy & Growth: Own and develop pet parent- and veterinarian-targeted growth strategies across sub-brands, species, product forms, and conditions, defining global pricing, portfolio strategies, and competitive benchmarking to secure Senior Management alignment.
• Go-to-Market & Integrated Marketing Communications (IMC): Lead multi-channel marketing, media, and digital strategies utilizing data analytics and consumer/shopper insights to drive market share growth and oversee global rollout campaigns.
• Portfolio Optimization & Project Leadership: Drive global portfolio optimization and commercialization initiatives to align with regional market needs while ensuring continuous business operations and margin improvement.
• Performance & Long-Range Planning: Lead ongoing business analysis across sales, volume, competitive trends, and market share to support Long Lead Planning, Mid-Year Reviews, and annual budget reviews.
• Cross-Functional Stakeholder Leadership: Collaborate with large matrixed teams across Insights, Digital, Data & Analytics, Professional Veterinary Affairs, Customer Development, Supply Chain, Regulatory/Legal, and regional country teams to execute global brand priorities.

Required Qualifications:

• Bachelor's Degree
• 5+ years of experience in CPG marketing, retail marketing or related experience
• Brand marketing experience

Preferred Qualifications:

• Master's Degree in Business Administration
• 2+ years of marketing experience in Animal Healthcare or Human Healthcare
• Marketing experience in Animal Healthcare or Human Healthcare
• Degree in Veterinary Medicine (DVM / VMD) combined with a proven track record in commercial roles (Sales or Marketing)
• Prior field experience in clinical detailing to veterinarians or direct management of the professional Veterinary Channel
• Knowledge of Retail Environment strategy
• Ability to prioritize multiple tasks simultaneously

Compensation and Benefits

Salary Range $124,000.00 - $174,000.00 USD

Pay is determined based on experience, qualifications, and location. Salaried employees may also be eligible for discretionary bonuses, profit-sharing, and long-term incentives for Executive-level roles.

Benefits: Salaried employees enjoy a comprehensive benefits package, including medical, dental, vision, basic life insurance, paid parental leave, disability coverage, and participation in the 401(k) retirement plan with company matching contributions subject to eligibility requirements. Additional benefits include a minimum of 15 vacation/PTO days (hourly employees receive a minimum of 120 hours) and 13 paid holidays (vacation days are prorated based on the employee's hire date within the calendar year). Paid sick leave is adjusted based on role and location in accordance with local laws. Detailed information regarding paid sick leave entitlements will be provided to employees upon hiring and may be subject to adjustments based on changes in legislation or company policies.

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities.