Brand Manager

Henkel

Westlake (OH)

On-site

USD 80,000 - 100,000

Full time

4 days ago
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Benefits offered by this job

Health Insurance
Work-Life Balance
401k matching
Employee share plan
Annual performance bonus
Parental leave

Job summary

Henkel, a leader in adhesives technologies, invites a marketing professional to shape and execute a full GTM strategy across the US. You will support product roll-outs, maintain brand integrity, and elevate digital experiences through websites, social media, and paid media.

We seek a candidate with a Bachelor’s degree and 3+ years in marketing or branding, with a proactive, detail‑oriented mindset and strong cross‑functional collaboration skills. Travel about 15% is expected.

Qualifications

  • Bachelor's degree in Marketing, Communications, or related field.
  • 3+ years in Marketing, Brand Management, or Advertising.
  • Proven track record managing campaigns from conception to completion.
  • Experience with building materials industry a plus.

Responsibilities

  • Assist brand team in developing and executing a fully-integrated GTM strategy.
  • Support local and national roll-outs of new products and services.
  • Maintain brand integrity across all campaigns.
  • Improve digital customer experience through website, landing pages, social media, influencer initiatives, and paid media.

Skills

Brand management
Campaign management
Cross-functional teams
Project management
Strategic thinking
Creative problem solving
Attention to detail
Communication skills
Travel readiness

Education

Bachelor's degree

Job description

About this Position

AtHenkel, you'll be part of an organization that's shaping the future throughinnovation, sustainability and collaboration.

With our trusted brands likePersil®, 'all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edgetechnologies, you'll have countless opportunities to explore new paths andgrow.

Thisposition is with our Adhesive Technologies business unit - where we empower ourpeople to transform industries and provide our customers with a competitiveadvantage through adhesives, sealants and functional coatings.

Dare to learn new skills, advance in your career andmake an impact at Henkel.

What you'll do
  • Assist brand team in developing and executing a fully-integrated GTM strategy.
  • Support local and national roll-outs of new products and services.
  • Maintain strict brand integrity across all campaign executions.
  • Improve the digital customer experience with optimizations to website, landing pages, social media strategy, influencer initiatives, online paid media and more.
  • Help lead the strategy, planning, and execution of customer and industry trade shows, as well as national and regional corporate events across the US.
  • Lead creative and editorial development across formats, including web, blog, campaigns, guides, reports, and brand content.
  • Mange process for improving and updating product packaging.
  • Convert research and end-user data into actional insights and recommendations that will improve campaign outcomes.
  • Work closely with sales to deliver solutions that improve conversion success and long-term customer loyalty.
  • Measure and report ROI of campaigns and initiatives.
What makes you a good fit
  • Bachelors degree and 3 years of experience in Marketing, Brand Management, Advertising or similar field.
  • Proven track record managing successful marketing campaigns from conception to completion.
  • Growth mindset paired with creative problem-solving capabilities.
  • An eye for aesthetic, design & keen attention to detail.
  • Proactive approach and capacity to work under minimum supervision.
  • Ability to clearly articulate complex ideas to diverse audiences.
  • Excellent project management and prioritization skills.
  • Proven experience organizing and leading cross-functional teams.
  • Marketing experience in the building materials industry is a plus.
  • Travel Requirement: 15%
Some benefits of joining Henkel
  • Health Insurance: affordableplans for medical, dental, vision and wellbeing starting on day 1
  • Work-Life Balance:Paid time off including sick, vacation, holiday and volunteer time, flexible& hybrid work policies (depending on role), and vacation buy / sellprogram
  • Financial: 401kmatching, employee share plan with voluntary investment and Henkel matchingshares, annual performance bonus, service awards and student loanreimbursement
  • Family Support:12-week gender neutral parental leave (up to 20 weeks for parents givingbirth), fertility support, adoption & surrogacy reimbursement, discountedchild and elderly care, and scholarships
  • Career Growth: diversenational and international growth opportunities, access to thousands of skillsdevelopment courses, and tuition reimbursement

Thesalary range for this role is $80000.00 and $100000.00. This range represents thegood-faith minimum and maximum wages the Company reasonably expects to offerfor this role at the time of posting. In addition to base salary, thisposition may be eligible for incentive pay or other forms of compensation, asapplicable. The Company also offers a comprehensive benefits package asdescribed above. Actual compensation will be based on factors such as thecandidate's skills, experience, education, training, and work location. Thisposting is intended to comply with all applicable state and local paytransparency laws.

Henkeldoes not accept unsolicited resumes from search firms or employment agencies.Unsolicited referrals and resumes are considered Henkel property and therefore,Henkel will not pay a fee for any placement resulting from the receipt of anunsolicited referral.

AtHenkel, we come from a broad range of backgrounds, perspectives, and lifeexperiences. We believe the uniqueness of all our employees is the power in us.Henkel is an equal opportunity employer. We evaluate qualified applicantswithout regard to race, color, religion, sex, age, national origin, disability,veteran status, genetic information, and other legally protected categories.

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