Brand Manager

Hormel Foods; Sunrise (FL); On-site; USD 103,350 - 144,700; Full time

Benefits offered by this job

Comprehensive medical, dental, and vision coverage

401(k) with employer match

Discretionary annual merit increases

Paid time off

Relocation assistance

Job summary

A global food company is seeking a Brand Manager in Sunrise, FL to drive brand awareness and manage key product categories. This role requires 3+ years of marketing or retail sales experience and a Bachelor’s degree. Strong communication, creativity, and a team-oriented mindset are essential. Responsibilities include business planning, brand management, and cross-functional leadership. A competitive salary and benefits package are offered for this full-time position.

Qualifications

• 3+ years related marketing experience or retail sales experience.
• Good foundation and understanding of core marketing and sales principles.
• Breakthrough thinking and entrepreneurial mindset.

Responsibilities

• Manage brand awareness and execute brand strategies.
• Support senior manager to achieve divisional financial objectives.
• Coordinate marketing programs and manage product information.

Skills

Marketing experience

Retail sales experience

Creativity

Communication skills

Problem-solving

Team player

Customer focus

Education

Bachelor’s Degree in Business Administration or Marketing

MBA

Tools

Data analytics

Digital marketing

Job description

Join to apply for the Brand Manager role at Hormel Foods

Join to apply for the Brand Manager role at Hormel Foods

This range is provided by Hormel Foods. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$103,350.00/yr - $144,700.00/yr

Additional compensation types

Annual Bonus

BRAND MANAGER (SUNRISE, FL / AUSTIN, MN)

HORMEL FOODS CORPORATION

To save time applying, Hormel Foods does not offer sponsorship of job applicants for employment-based visas for this position at this time.

ABOUT HORMEL FOODS — Inspired People. Inspired Food.

Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $12 billion in annual revenue across more than 80 countries worldwide. Its brands include SKIPPY, SPAM, Hormel Natural Choice, Applegate, Justin’s, Wholly, Hormel Black Label, Columbus and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the “Global 2000 World’s Best Employers” list by Forbes magazine for three straight years, is one of Fortune magazine’s most admired companies, has appeared on Corporate Responsibility Magazine’s “The 100 Best Corporate Citizens” list for the 12th year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food. — to bring some of the world’s most trusted and iconic brands to tables across the globe. For more information, visit www.hormelfoods.com and http://csr.hormelfoods.com/.

RESPONSIBILITIES:

This role is responsible to directly manage the following categories: Entertaining (COLUMBUS, GATHERINGS) , Deli meats (NATURAL CHOICE, BREAD READY), Retail Refrigerated (ribs, bacon, sliced meats, and peperoni)

This person will have the opportunity to drive brand awareness and preference in consumer minds through the execution of clear brand strategies and initiatives that generate sell out and ultimately deliver AOP financial targets.

• Business planning, P&L management, business initiative execution: Support senior brand manager to reach divisional financial objectives and goals. Supports gathering markets and industry understanding of trends, preferences and behaviors, and how consumers and channels will buy and engage with our brands. Runs internal and external reports to provide information on what is working or not during brand commercial initiatives.
• Brand Equity Management: Provides reports and analyses to evaluate category and product mix health. Coordinates and supports activations of marketing programs with agencies. Assists creation of commercial materials for offline and online campaigns. Maintains and updates DAM & PIM for HFIC unique products and share information with key stakeholders.
• Innovation: Supports maintenance and update of new products information in Compass. Supports the development of products that meet market needs and coordinates the collection of content. Coordinates cost reduction projects with external vendors and agencies.
• Cross-functional Leadership: Contributes for consistent communication with Hormel Foods Corporation teams, domestic marketing team and local markets. Helps to identify and communicate competitive issues, opportunities, and trends. Functions as liaison between International and Domestic / Corporate teams.
• Channel Development: Provides assistance creating launch and training materials for new products. Coordinate samples between vendors and countries. Assists proper price positioning in alignment with region/country manager based on value proposition, benchmarking, strategic implications, and margin targets.

QUALIFICATIONS:

Required

• 3+ years related marketing experience or 3+ years retail sales experience.
• Bachelor’s Degree in Business Administration, Marketing or equivalent. MBA is a plus.
• Good foundation and understanding of core marketing and sales principles.
• Breakthrough thinking and entrepreneurial mindset, who sees problems as opportunities.
• Values diversity and is adaptable to working in a variety of cultural settings and business environments.
• Creativity, persuasiveness and highly determined.
• Learn new things and committed to continuous improvement.
• Excellent written and verbal communication skills in English. Other language is a plus.
• Computer proficiency, data entry and digital marketing knowledge.
• Result driven – drives for action, for trying new things and for getting things done.
• Ability to handle different projects simultaneously, problem solving and manage deadlines.
• A strong team player & highly adaptable to change.
• Customer focus and understanding of their needs
• Demonstrates understanding of how organizations achieve profitability targets.
• Openness to work cross-functionally across various international markets and time zones.
• Must be a Citizen or National of the United States, a lawful, permanent resident, or have authorization to work in the United States.
• Applicants must not now, or in the future, require sponsorship for an employment visa.

A comprehensive relocation package to Austin, MN will be offered, if required.

At Hormel Foods, base pay is one part of our total compensation package and is determined within a range. The base hiring pay range for the Brand Manager role is $103,350 - $144,700 per year; and your actual base pay within that range will depend upon a variety of factors including, but not limited to, job-related knowledge, skill set, level of experience, and geographic market location.

BENEFITS: Other components of Hormel Foods' total compensation package include comprehensive medical, dental, and vision coverage, discretionary annual merit increases, bonuses and profit sharing, 401(k) with employer match, stock purchase plan, relocation assistance, paid time off, free two-year community/technical college tuition for children of employees, and more.

TRAVEL REQUIREMENTS: 10-20% of the time.

For immediate consideration, apply online at: www.hormelfoods.com/careers

At Hormel we invite difference and diversity in all aspects. We offer a space of support, understanding, and community. We are committed to the journey! Learn more about our progress here: https://www.hormelfoods.com/about/diversity-and-inclusion/

Hormel Foods Corporation is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, gender, gender orientation, gender identity, national origin, disability, or veteran status.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Food and Beverage Manufacturing

Referrals increase your chances of interviewing at Hormel Foods by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Pension plan

Paid maternity leave

Paid paternity leave

Disability insurance

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