Brand Management Coordinator

The University of Texas at Austin; Austin (TX); On-site; USD 60,000 - 81,000; Full time

Job summary

The University of Texas at Austin is seeking a Brand Management Coordinator in Austin to support brand stewardship across the university. You will guide colleges, schools, and units on brand standards, visual identity, and approved practices, ensuring consistent application of the university brand in print, digital, and environmental channels.

The role emphasizes brand compliance, education, asset management in a DAM system, and collaboration with campus teams to improve processes and adoption

Qualifications

• Bachelor's degree in communications, marketing, public relations, journalism, design, business, or a related field.
• Three years of professional experience in communications, marketing, branding, project coordination, design, or a related field.
• Demonstrated ability to build collaborative relationships and provide responsive customer service.
• Excellent organizational skills, attention to detail, and ability to manage multiple priorities.
• Strong written, verbal, and interpersonal communication skills.
• Ability to learn, interpret, and consistently apply brand standards, policies, and procedures.

Responsibilities

• Brand Implementation & Campus Support: Support colleges, schools, units, and campus communicators in the application of university brand standards and visual identity guidelines. Assist campus partners in bringing marketing materials for review and approval and into alignment with updated brand requirements across print, digital, environmental, and promotional channels. Provide guidance on brand resources, templates, and approved practices while helping facilitate consistent implementation of the university brand across the institution.
• Brand Compliance & Review: Review communications and marketing materials for alignment with university brand standards, visual identity guidelines, and established best practices. Identify compliance issues and work with campus partners to support revisions and implementation of approved brand standards. Track recurring issues, maintain review records, and assist with efforts to improve brand consistency across the institution.
• Brand Education & Resources: Support the development and delivery of brand education programs, workshops, presentations, and training resources for campus communicators. Assist with maintaining brand standards documentation, templates, toolkits, and other resources that promote effective brand implementation.
• Project Coordination, Digital Asset Management, and Administrative Support: Coordinate brand review requests, consultations, and related projects. Maintain records, workflows, and reporting related to brand compliance activities. Serve as the primary coordinator for organizing, tagging, cataloging, and maintaining approved assets within the department's digital asset management (DAM) system. Apply metadata and organizational standards to ensure assets are searchable, accessible, and aligned with brand guidelines. Support special projects and initiatives related to brand management, communications, and creative operations.
• Collaboration & Continuous Improvement: Partner with creative, communications, digital, and marketing teams to support institutional brand initiatives. Identify opportunities to improve brand processes, resources, and stakeholder experiences. Assist with ongoing efforts to strengthen brand adoption and consistency across the university.
• Other related functions as assigned.

Skills

Brand management

Project coordination

Communications

Customer service

Education

Bachelor's degree in communications, marketing, public relations, journalism, design, business, or a related field

Tools

DAM systems

CMS

Project management software

Job description

Job Posting Title

Brand Management Coordinator

Hiring Department

University Marketing and Communications

Position Open To

All Applicants

Weekly Scheduled Hours

40

FLSA Status

Exempt from FLSA

Earliest Start Date

Immediately

Position Duration

Expected to Continue Until Aug 31, 2028

Location

UT MAIN CAMPUS

Job Details

General Notes:

Must be authorized to work in the U.S. on a full-time basis without sponsorship. This benefits eligible position is funded for 24-months with the possibility of extension if additional funding is realized.

Purpose

The Brand Management Coordinator supports the implementation and stewardship of The University of Texas at Austin’s brand, helping strengthen consistency and brand oversight across the institution.This role serves as a key resource for colleges, schools, units, and campus communicators by providing guidance on brand standards, visual identity, and brand best practices. The position helps promote consistent and effective application of the University’s brand through brand review, compliance support, training, project coordination, resource management, and stewardship of the University’s digital brand assets.

Responsibilities

• Brand Implementation & Campus Support: Support colleges, schools, units, and campus communicators in the application of university brand standards and visual identity guidelines. Assist campus partners in bringing marketing materials for review and approval and into alignment with updated brand requirements across print, digital, environmental, and promotional channels. Provide guidance on brand resources, templates, and approved practices while helping facilitate consistent implementation of the university brand across the institution.
• Brand Compliance & Review: Review communications and marketing materials for alignment with university brand standards, visual identity guidelines, and established best practices. Identify compliance issues and work with campus partners to support revisions and implementation of approved brand standards. Track recurring issues, maintain review records, and assist with efforts to improve brand consistency across the institution.
• Brand Education & Resources: Support the development and delivery of brand education programs, workshops, presentations, and training resources for campus communicators. Assist with maintaining brand standards documentation, templates, toolkits, and other resources that promote effective brand implementation.
• Project Coordination, Digital Asset Management, and Administrative Support: Coordinate brand review requests, consultations, and related projects. Maintain records, workflows, and reporting related to brand compliance activities. Serve as the primary coordinator for organizing, tagging, cataloging, and maintaining approved assets within the department's digital asset management (DAM) system. Apply metadata and organizational standards to ensure assets are searchable, accessible, and aligned with brand guidelines. Support special projects and initiatives related to brand management, communications, and creative operations.
• Collaboration & Continuous Improvement: Partner with creative, communications, digital, and marketing teams to support institutional brand initiatives. Identify opportunities to improve brand processes, resources, and stakeholder experiences. Assist with ongoing efforts to strengthen brand adoption and consistency across the university.
• Other related functions as assigned.

Salary

$70,000

Required Qualifications

• Bachelor's degree in communications, marketing, public relations, journalism, design, business, or a related field.
• Three years of professional experience in communications, marketing, branding, project coordination, design, or a related field.
• Demonstrated ability to build collaborative relationships and provide responsive customer service.
• Excellent organizational skills, attention to detail, and ability to manage multiple priorities.
• Strong written, verbal, and interpersonal communication skills.
• Ability to learn, interpret, and consistently apply brand standards, policies, and procedures.

Relevant education and experience may be substituted as appropriate.

Preferred Qualifications

• More than 3 years of professional experience a plus.
• Experience supporting brand management, communications, marketing, or creative services.
• Experience using project management, content management, or digital asset management systems.
• Experience working in higher education or another large, complex organization.
• Familiarity with visual identity standards, brand guidelines, or creative workflows.
• Professional experience at the University of Texas at Austin a plus.

Working Conditions

• This position is based in Austin, TX and is required to work on campus in a typical office environment.
• Work may include occasional evenings and weekends to support events, campaigns, or deadlines.
• Repetitive use of a keyboard at a workstation.
• Frequent verbal and written communication with internal and external stakeholders.

Required Materials

• Resume/CV
• 3 work references with their contact information; at least one reference should be from a supervisor
• Letter of interest

Employment Eligibility

Regular staff who have been employed in their current position for the last six continuous months are eligible for openings being recruited for through University-Wide or Open Recruiting, to include both promotional opportunities and lateral transfers. Staff who are promotion/transfer eligible may apply for positions without supervisor approval.

Retirement Plan Eligibility

The retirement plan for this position is Teacher Retirement System of Texas (TRS), subject to the position being at least 20 hours per week and at least 135 days in length.

Background Checks

A criminal history background check will be required for finalist(s) under consideration for this position.

Equal Opportunity Employer

The University of Texas at Austin, as an equal opportunity/affirmative action employer, complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, or veteran status in employment, educational programs and activities, and admissions.

Pay Transparency

The University of Texas at Austin will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

Employment Eligibility Verification

If hired, you will be required to complete the federal Employment Eligibility Verification I-9 form. You will be required to present acceptable and original documents to prove your identity and authorization to work in the United States. Documents need to be presented no later than the third day of employment. Failure to do so will result in loss of employment at the university.

E-Verify

The University of Texas at Austin use E-Verify to check the work authorization of all new hires effective May 2015. The university’s company ID number for purposes of E-Verify is 854197. For more information about E-Verify, please see the following:

• E-Verify Poster (English and Spanish) [PDF]
• Right to Work Poster (English) [PDF]
• Right to Work Poster (Spanish) [PDF]

Compliance

Employees may be required to report violations of law under Title IX and the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act (Clery Act). If this position is identified a Campus Security Authority (Clery Act), you will be notified and provided resources for reporting. Responsible employees under Title IX are defined and outlined in HOP-3031.

The Clery Act requires all prospective employees be notified of the availability of the Annual Security and Fire Safety report. You may access the most recent report here or obtain a copy at University Compliance Services, 1616 Guadalupe Street, UTA 2.206, Austin, Texas 78701.