Brand Licensing & Strategy Director

University of California, Los Angeles; Los Angeles (CA); Hybrid; USD 180,000 - 260,000; Full time

Job summary

The Director of Brand Management and Licensing at UCLA provides strategic leadership for brand partnerships, trademark licensing, and brand protection. You will guide staffing, governance, and program development to monetize UCLA's intellectual property while maintaining policy alignment.

Working with campus leaders and external partners, you will negotiate complex agreements, monitor licensing performance, and protect UCLA's names, logos, and marks.

Qualifications

• Extensive leadership experience in trademark licensing, brand management, or related fields.
• Experience negotiating complex contracts and managing external partnerships.
• Experience building strategic partnerships with significant revenue impact.
• Knowledge of trademark licensing, IP management, and brand protection.

Responsibilities

• Lead brand management and licensing activities across UCLA.
• Develop campus-wide licensing strategies and governance frameworks.
• Negotiate complex licensing agreements and monitor performance.
• Ensure uses of UCLA names, logos, and marks align with policy and law.

Skills

Leadership

Negotiation

Brand management

Strategic partnerships

Education

Bachelor's degree

Master's degree

Job description

The Director of Brand Management and Licensing at UCLA provides strategic leadership for brand partnerships, trademark licensing, and brand protection. You will guide staffing, governance, and program development to monetize UCLA's intellectual property while maintaining policy alignment.

Working with campus leaders and external partners, you will negotiate complex agreements, monitor licensing performance, and protect UCLA's names, logos, and marks.