Brand Image Manager

Brobston Group; Boston (MA); On-site; USD 65,000 - 95,000; Full time

Job summary

Brobston Group is seeking a Brand Image Manager to lead product presentation, creative rigging, and styling across store environments in the Boston area. You will manage seasonal floor moves and mapping while partnering with store leaders to support brand standards, client engagement, and store profitability.

You will plan and execute seasonal floor moves, support rigging and styling for interior and window changes, and train store teams to maintain elevated presentation standards across

Qualifications

• Experience leading teams in fast-paced retail environments.
• Strong communication with cross-functional partners.
• Excellent organizational skills and attention to detail.
• Passion for brand storytelling and elevated customer experiences.
• Willingness to work evenings/weekends and travel to regional stores.

Responsibilities

• Plan and execute seasonal floor moves and floor mapping for all brands in the home store and region.
• Support rigging, styling, and logistics for interior and window changeovers.
• Partner with store directors and department managers to coordinate execution and uphold brand standards.
• Train and mentor store sales teams and Brand Image direct reports.
• Support marketing initiatives, events, product launches, and special projects.
• Provide feedback to cross-functional partners to improve presentation standards and operational processes.

Skills

Team leadership

Communication

Organization

Brand storytelling

Flexibility

Job description

The Brand Image Manager is responsible for product presentation, creative rigging, and styling across store environments. This role manages seasonal floor moves and mapping while partnering with store leaders to support brand standards, client engagement, and store profitability.

Responsibilities

• Plan and execute seasonal floor moves and floor mapping for all brands in the home store and region.
• Support rigging, styling, and logistics for interior and window changeovers.
• Partner with store directors and department managers to coordinate execution and uphold brand standards.
• Train and mentor store sales teams and Brand Image direct reports.
• Support marketing initiatives, events, product launches, and special projects.
• Provide feedback to cross-functional partners to improve presentation standards and operational processes.

Requirements

• Proven ability to lead teams and manage complex floor moves and installations.
• Strong communication, partnership, and influencing skills.
• Exceptional organization and attention to detail in fast-paced environments.
• Passion for brand storytelling and elevated customer experiences.
• Flexibility to work evenings and weekends as needed and travel to regional stores.