Brand Growth Specialist

Catalyst Point Consulting; United States; Remote; USD 3,300 - 4,400; Full time

Benefits offered by this job

Fully remote role

Work with Founder

Impactful projects

Job summary

CoachEasily is hiring a Brand Growth Specialist to own our social media strategy across Instagram, LinkedIn, YouTube and Facebook. You’ll craft thought leadership content for the Founder’s personal brand, plan monthly calendars around webinars and launches, and coordinate video shoots with designers and editors to deliver engaging Reels, Shorts, carousels and long-form videos.

You will grow communities, run organic campaigns to attract qualified leads, and share weekly performance dashboards

Qualifications

• 2–5 years in Social Media Marketing, Content Marketing or Brand Management.
• Proven record of growing social media accounts organically; share links and results.
• Strong copywriting, storytelling and script-writing skills.

Responsibilities

• Own social media strategy across Instagram, LinkedIn, YouTube and Facebook.
• Build Founder’s personal brand with thought leadership posts and scripts.
• Plan monthly content calendars around webinars, workshops and launches.
• Coordinate video shoots and manage designers/editors for timely delivery of Reels, Shorts, carousels and long-form videos.
• Grow and engage communities through comments, DMs, polls and stories.
• Run organic campaigns for webinars, workshops and program launches to generate leads.
• Track performance and share weekly dashboards with actionable recommendations.

Skills

Social media marketing

Content marketing

Brand management

Copywriting

Storytelling

Analytics

Education

Bachelor's degree in Marketing/Mass Communication/Journ.

MBA/PGDM Marketing or digital marketing certs

Tools

Canva

CapCut

Adobe Express

Premiere Pro

Photoshop

Meta Business Suite

YouTube Studio

LinkedIn Analytics

GA4

Job description

Brand Growth Specialist CoachEasily (Fully Remote)

We are hiring!

CoachEasily has an opening for a Brand Growth Specialist. CoachEasily is India’s AI-native coaching business school, founded by Purushottam Hambarde. For 8 years we have helped teachers, professionals and experts turn their knowledge into a coaching business, with 2,50,000+ students trained and 100+ crores earned by our students. Learn more at https://www.coacheasily.com

If you love building brands on Instagram, LinkedIn and YouTube, and want to grow a Founder’s personal brand from the inside, this role is for you.

Annual Salary: 3,60,000 Per annum
Experience: 2–5 years
Location: Fully Remote (Work from Home), 6 days a week

What You Will Do

• Own CoachEasily’s social media strategy across Instagram, LinkedIn, YouTube and Facebook
• Build the Founder’s personal brand: thought leadership posts, scripts, captions, podcast appearances
• Plan monthly content calendars around our webinars, workshops and launches
• Coordinate video shoots with the Founder, and manage designers and editors for on-time delivery of Reels, Shorts, carousels and long-form videos
• Grow and engage our communities (Instagram, WhatsApp, Facebook Groups, YouTube) through comments, DMs, polls and student success stories
• Run organic campaigns for webinars, workshops and program launches that bring in qualified leads
• Track performance and share weekly dashboards with clear recommendations

How Success Is Measured

• Organic follower growth and engagement rate
• Qualified leads, webinar and workshop registrations from social media
• Founder LinkedIn and Instagram growth
• Reel views, watch time, saves and shares
• Consistent, on-time publishing

What We Are Looking For

• 2–5 years in Social Media Marketing, Content Marketing or Brand Management
• A proven record of growing social media accounts organically (please share links and results)
• Strong copywriting, storytelling and script-writing skills
• Hands‑on with Canva, CapCut and Adobe Express; basic Premiere Pro or Photoshop is a plus
• Comfortable with Meta Business Suite, YouTube Studio, LinkedIn Analytics and GA4
• Daily user of AI tools like ChatGPT, Claude, Canva AI and Notion AI
• Understanding of marketing funnels, lead generation and webinar marketing
• Experience in EdTech, coaching, the creator economy, D2C, SaaS or founder-led brands is preferred
• Graduate in Marketing, Mass Communication, Journalism, BBA or similar; MBA/PGDM Marketing or digital marketing certifications (Meta, Google, HubSpot) are a plus

What You Get

• Fully remote role
• Work directly with the Founder and shape the brand of a fast-growing education company
• Your work reaches lakhs of learners across India
• Freedom to experiment with new content formats and AI tools

Remote Work Requirements

• Your own laptop and a reliable high-speed internet connection
• 6-day working week; your weekly off day will be shared after joining
• Available during working hours for meetings and deliverables