Brand & Growth Social Media Manager

Cobalt Ridge Inc.; Raleigh (NC); On-site; USD 42,000 - 61,000; Full time

Job summary

Cobalt Ridge Inc. in Raleigh, NC is seeking a Social Media Manager to lead the company’s online presence and engagement. This full-time role involves creating and organizing social content, ensuring it aligns with our brand voice and resonates with our audience.

You will craft engaging posts and schedule them for optimal times and monitor audience interactions to build a sense of community. You will track metrics such as engagement, reach, and impressions to measure success and report findings.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Experience in social media management is required, preferably in the tech industry.
• Strong analytical and creative skills.
• Ability to work independently and as part of a team.

Responsibilities

• Develop and execute social media strategies to increase brand awareness and engagement.
• Manage and grow Cobalt Ridge Inc.'s social media channels, including Facebook, Twitter, LinkedIn, and Instagram.
• Create and curate compelling content, including posts, graphics, and videos, that align with our brand voice and resonate with our audience.
• Monitor and analyze social media performance metrics to measure the effectiveness of our strategies and make data-driven decisions.
• Engage with our audience by responding to comments, messages, and mentions in a timely and professional manner.
• Collaborate with cross-functional teams to ensure consistent messaging and branding across all platforms.
• Stay up-to-date with the latest social media trends, tools, and best practices to continuously improve our strategies.

Skills

Social media management

Content creation

Analytics

Brand voice

Team collaboration

Education

Bachelor's degree in Marketing or Communications

Tools

Hootsuite

Sprout Social

Job description

Cobalt Ridge Inc. in Raleigh, NC is seeking a Social Media Manager to lead the company’s online presence and engagement. This full-time role involves creating and organizing social content, ensuring it aligns with our brand voice and resonates with our audience.

You will craft engaging posts and schedule them for optimal times and monitor audience interactions to build a sense of community. You will track metrics such as engagement, reach, and impressions to measure success and report findings.