Brand Growth Manager (ABM) – Grooming

Edgewell Personal Care Italy S.R.L.; New York (NY); On-site; USD 96,000 - 144,000; Full time

Job summary

Edgewell Personal Care Italy S.R.L. is seeking an Associate Brand Manager to drive brand strategy and portfolio expansion within the Grooming Business Unit.

You will lead analytics, commercial optimization, artwork execution, and 360-degree marketing activations while collaborating with Sales, Finance, and R&D teams. The role requires strong analytical rigor, cross-functional leadership, and experience translating consumer insights into growth actions.

Qualifications

• Bachelor's degree in Business or Marketing or related field.
• Minimum 3 years of CPG brand experience with analytical responsibilities.

Responsibilities

• Lead brand strategy, portfolio expansion and growth initiatives.
• Perform SKU rationalization and portfolio optimization.
• Collaborate with Sales and Finance on strategic growth opportunities.
• Oversee end-to-end artwork processes and in-store merchandising.

Skills

Analytical skills

Cross-functional collaboration

Brand management

Marketing analytics

Portfolio analysis

Education

Bachelor's degree in Business or Marketing

Tools

Microsoft Office Suite

Circana data

Job description

Edgewell Personal Care Italy S.R.L. is seeking an Associate Brand Manager to drive brand strategy and portfolio expansion within the Grooming Business Unit.

You will lead analytics, commercial optimization, artwork execution, and 360-degree marketing activations while collaborating with Sales, Finance, and R&D teams. The role requires strong analytical rigor, cross-functional leadership, and experience translating consumer insights into growth actions.