Brand Growth Director — Multi-Brand Footwear (Digital)

Spring Footwear, Corp.; Pompano Beach (FL); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, Dental & Vision Insurance

Paid Time Off

Paid Holidays

Employee Discount on all Spring Footwe

Profit Sharing

Growth Opportunities

Stable, growing company

Job summary

Spring Footwear Corporation in Pompano Beach, FL is seeking a Director of Marketing to lead the full marketing ecosystem across seven brands, B2B, B2C, Retail, Marketplace, Creative, Digital, and Social.

You will shape narratives, architect growth strategies, oversee Ecommerce storefronts on Shopify, Walmart, Amazon, and collaborate with wholesale partners, while building a high-performing team that includes Ecommerce, Creative, and Photo Studio.

Qualifications

• 5+ years in marketing within fashion, footwear, lifestyle, or luxury.
• Demonstrated success leading digital-first strategies in the U.S. market.
• Strong command of social media, influencer ecosystems, paid media, SEO/SEM, and ecommerce.
• Experience managing creative teams and external agencies.
• Outstanding leadership, communication, and relationship-building skills.
• Ability to balance strategic vision with hands-on execution.
• Experience working within an international, multicultural structure is a plus.

Responsibilities

• Brand strategy and architecture across seven brands and multiple channels.
• Drive performance marketing, SEO/SEM, paid media, social commerce, and digital acceleration.
• Lead a team including Ecommerce, Marketplace, Creative, and Photo Studio; hire Social Media Manager.
• Oversee all visual output; ensure brand consistency in every touchpoint.
• Guide Shopify (B2C) strategy and storefront experience.
• Lead Marketplace brand presence across Amazon, Macy’s, Walmart; align with wholesale partners.
• Elevate sales meetings with powerful materials, storytelling, and assets.
• Drive PR, events, partnerships, and experiential marketing.

Skills

Marketing Leadership

Digital Marketing

Social Media

Influencer Partnerships

Paid Media

SEO/SEM

Ecommerce

Creative Leadership

Job description

Spring Footwear Corporation in Pompano Beach, FL is seeking a Director of Marketing to lead the full marketing ecosystem across seven brands, B2B, B2C, Retail, Marketplace, Creative, Digital, and Social.

You will shape narratives, architect growth strategies, oversee Ecommerce storefronts on Shopify, Walmart, Amazon, and collaborate with wholesale partners, while building a high-performing team that includes Ecommerce, Creative, and Photo Studio.