Brand & Growth Director, Marketing & Communications

National Guild; Portland (OR); Hybrid; USD 90,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k) with employer match

Disability insurance

Paid vacation

Personal days

Paid holidays

Job summary

Literary Arts, based in Portland, OR, seeks a Director of Marketing & Communications to lead brand strategy, messaging, and cross-department collaboration. You will oversee a small team, steward the budget, and drive eight-plus major campaigns annually, aligning communications with the organization's mission.

You will shape content across channels, ensure brand consistency, and build relationships with media and partners while advancing earned revenue and audience growth for a dynamic literary

Qualifications

• 8+ years of progressive marketing and communications experience, including 3+ years in a director-level or department-leading role.
• Demonstrated strategic leadership: setting brand voice, building marketing systems, and driving cross-functional alignment without relying on hierarchical authority.
• Strong editorial instincts and execution with a high bar for copy, content, and brand-voice consistency.
• Experience owning an earned revenue, ticket sales, or audience development function and hitting revenue KPIs.
• Experience managing a marketing budget and allocating resources across competing priorities.
• Supervisory experience, including coaching and developing team members.
• Fluency with a modern marketing stack (CMS, email marketing, social platforms, analytics, CRM/ticketing integration); comfort with design tools (Adobe Creative Suite and Figma) to direct and review creative work.
• Excellent written and verbal communication, including strong copy and editing skills.

Responsibilities

• Brand & Marketing Strategy and Execution: Own and steward Literary Arts' brand voice, messaging, and identity across every public channel.
• Ensure that communications from across the organization sound like one organization speaking with one voice, tuned to each audience.
• Lead an integrated marketing strategy across Literary Arts' major campaigns, ticketed events, retail promotions, and classes.
• Own the marketing budget and carry full management responsibility for it: set performance metrics, allocate team resources, and drive data-informed decisions across campaigns and channels.
• In collaboration with the Executive Director, Deputy Director, and Leadership Team, set the brand and content strategy and evolve it to meet community and organizational needs.
• Set and enforce high-quality content and brand standards across channels (email, web, social, print).
• Maintain and continuously improve operating rhythms and tools that let a three-person team execute eight-plus major campaigns a year without reinventing the wheel.
• Partner with the Bookstore Manager and Food & Beverage Manager on marketing strategy for the retail spaces, which are the public front door of the organization to build the acquisition, loyalty, and community-engagement strategy.
• Cultivate media, partner, and community relationships that extend Literary Arts' reach and bring added resources to the organization.
• Shares accountability for earned revenue and audience-development KPIs across ticket sales, retail, and classes.
• Internal Communications: Along with the Deputy Director, own and implement internal communications for Literary Arts.
• Lead messaging strategy for internal organizational moments.
• Provide communications counsel to the Executive Director and leadership team.
• Lead, coach, and prioritize work for the marketing team, ensuring clear workflows, strong collaboration, and high-quality execution.
• Coach and develop the team, set clear role boundaries, and grow talent into new areas (copy, content strategy, SEO, analytics).

Skills

Strategic leadership

Brand voice

Content strategy

Editorial instincts

Budget management

Team leadership

Marketing analytics

CMS

Tools

CMS

Email marketing

Social platforms

Analytics

CRM/ticketing

Adobe Creative Suite

Figma

Job description

Literary Arts, based in Portland, OR, seeks a Director of Marketing & Communications to lead brand strategy, messaging, and cross-department collaboration. You will oversee a small team, steward the budget, and drive eight-plus major campaigns annually, aligning communications with the organization's mission.

You will shape content across channels, ensure brand consistency, and build relationships with media and partners while advancing earned revenue and audience growth for a dynamic literary