Brand Growth & Content Manager

Asphalt Materials, Inc.; Indianapolis (IN); On-site; USD 52,000 - 78,000; Full time

Job summary

Heritage Construction + Materials is seeking an Associate Brand Manager to drive brand storytelling and audience engagement. You will bridge creative content with technical industry knowledge to ensure brand consistency across channels.

You will collaborate with team leads and stakeholders to align marketing initiatives with growth objectives and produce on-brand assets across social, email, website, and internal communications.

Qualifications

• Bachelor's Degree in Marketing, Communications, or a related field required.
• Experience supporting marketing, communications, brand, content, social media or related initiatives.
• Proficiency with Adobe Creative Suite, Canva or similar tools; social media management and content tools.
• Experience with Microsoft 365 Suite.

Responsibilities

• Shape and implement the brand strategy with cross-functional teams.
• Lead day-to-day execution of social media, email marketing, website content, and internal/external communications.
• Create compelling visual assets that align with brand guidelines.
• Act as a brand ambassador ensuring consistent messaging across touchpoints.
• Collaborate with business leaders and stakeholders to align marketing with growth objectives.
• Develop assets supporting strategic priorities including sales enablement and employee engagement.
• Support prioritization and execution of marketing requests while balancing resources.
• Foster an inclusive and supportive work environment.

Skills

Brand management

Content marketing

Social media

Canva

Microsoft 365

Stakeholder management

Written & verbal communication

Education

Bachelor's degree in Marketing/Communications

Tools

Adobe Creative Suite

Content-management tools

Website CMS

Email marketing tools

Job description

Heritage Construction + Materials is seeking an Associate Brand Manager to drive brand storytelling and audience engagement. You will bridge creative content with technical industry knowledge to ensure brand consistency across channels.

You will collaborate with team leads and stakeholders to align marketing initiatives with growth objectives and produce on-brand assets across social, email, website, and internal communications.