Associate Brand Manager

The Heritage Group; Indianapolis (IN); On-site; USD 55,000 - 75,000; Full time

Job summary

The Heritage Group, Indianapolis-based, seeks an Associate Brand Manager to drive brand storytelling and content across channels. You will collaborate with cross-functional teams to implement the strategy, lead social media, email, and website content, and create visuals aligned with brand guidelines.

Ideal candidates bring solid experience in marketing/brand initiatives, proficiency in Adobe Creative Suite or Canva, and strong communication and stakeholder-management skills.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field required.
• Experience in marketing, communications, brand, content, social media or related initiatives preferred.
• Proficiency with Adobe Creative Suite, Canva or similar design tools, and content-management tools.

Responsibilities

• Collaborate with cross-functional teams to shape and implement the brand strategy.
• Lead day-to-day execution of social media, email marketing, website content, and communications.
• Create visual assets and marketing materials aligned with brand guidelines.
• Act as a brand ambassador to ensure consistency across touchpoints.
• Partner with sales and talent teams to develop assets supporting priorities.

Skills

Relationship-building

Stakeholder-management

Communication

Attention to detail

Strategic thinking

Customer service

Self-motivation

Education

Bachelor's degree in Marketing/Communications or related field

Tools

Adobe Creative Suite

Canva

Social media management tools

Website/content tools

Microsoft 365 Suite

Job description

## Associate Brand ManagerApplylocations: Indianapolis, INtime type: Full timeposted on: Posted Yesterdayjob requisition id: R-1624# **Build Your Career at Heritage Construction + Materials!** The Associate Brand Manager supports Heritage Construction + Materials portfolio of companies in delivering compelling, audience-centered brand content across all communication channels. This role ensures that the brand tells the right story, to the right audience, through the right channels by creating and executing written and visual content. The Associate Brand Manager bridges creative storytelling with deep technical industry knowledge to drive brand consistency, audience engagement, and measurable results for both internal and external audiences. **Essential Functions*** Collaborates closely with the team lead and cross-functional teams to shape and implement the brand strategy. Builds a solid foundation for the brand and communicates our values and capabilities effectively to our audience* Leads day-to-day execution of social media, email marketing, website content, and internal/external communications, ensuring all outputs are on-brand, timely, and aligned with campaign objectives* Brings our brands to life by collaborating with creative team members to create compelling visual assets, including graphics, digital content, and marketing materials that align with our brand guidelines* Acts as a brand ambassador, ensuring consistency in brand communication across all touchpoints, and provides guidance to internal teams to maintain brand integrity. Fosters a collective understanding and promotes a unified brand voice* Collaborates with business leaders and internal stakeholders to align marketing and communications initiatives with strategic business priorities and growth objectives* Partners with sales and talent teams to develop assets that support strategic business priorities including sales enablement and employee engagement* Supports the prioritization and execution of marketing and communications requests by balancing business needs and available resources while contributing scalable, sustainable support that delivers value across a growing portfolio of businesses* Fosters an inclusive and supportive work environment, building an environment where everyone can thrive and contribute their best* *Additional duties and responsibilities as assigned, including but not limited to continuously growing in alignment with the Company’s core values, competencies, and skills.* **Education Qualifications*** Bachelor's Degree in Marketing, Communications, or a related field required. Relevant work experience demonstrating the required knowledge and skills may be considered in lieu of formal education requirements **Experience Qualifications*** Demonstrated experience in supporting marketing, communications, brand, content, social media or related business initiatives* Proficiency with Adobe Creative Suite, Canva or similar creative design tools, social media management, website, email marketing or content-management tools* Experience with Microsoft 365 Suite **Skills and Abilities*** Strong relationship-building and stakeholder-management skills* Commitment to customer service, responsiveness and continuous improvement* Self-motivated with the ability to discover, create, manage and own projects* Strategic thinking, curiosity and developing business acumen* Strong written and verbal communication skills* Strong attention to detail, accuracy and quality* Ability to influence and collaborate across teams autonomously* Comfort working in a fast-paced, high-volume and relationship-driven environment **Licenses and Certifications*** Valid Driver's License and clean driving record required **Working Conditions/Physical Demands*** Work is primarily performed in an office or professional setting using standard business equipment* Work is generally performed during standard business hours; occasional extended hours may be required to meet project and content delivery deadlines* Occasional travel required to job sites, company locations, and events to gather media content and support campaign execution**About Heritage Construction + Materials**Heritage Construction + Materials (HC+M) is part of The Heritage Group, a privately held, family-owned business headquartered in Indianapolis. HC+M has core capabilities in infrastructure building. Its collection of companies provides innovative road construction and materials services across the Midwest. HC+M companies, including Asphalt Materials, Inc., Evergreen Roadworks, The Hoosier Company, Milestone Contractors and US Aggregates, proudly employ 3,000 people at 68 locations across seven states. Learn more at www.heritagebuilds.com.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.