Brand Graphic Designer

Florida State University; Tallahassee (FL); On-site; USD 52,000 - 72,000; Full time

Job summary

Florida State University is seeking a Brand Graphic Designer in Tallahassee, FL to craft scalable brand templates and asset libraries for campus-wide use. You will collaborate with campus partners to identify needs and expand templates across channels, including event flyers, digital signage, social media avatars, and presentations.

You will deliver brand consultations and training to internal marketing staff, ensuring consistent application of design systems across departments and sub-brands.

Qualifications

• Bachelor’s degree required, plus three years of graphic design experience.
• Or seven years of combined post-high school education and graphic design experience.

Responsibilities

• Design, launch, and manage a comprehensive library of self-service templates for campus use.
• Develop standardized toolkits for event flyers, digital signage, social media avatars, and decks.
• Provide brand consultations and training to campus communicators.
• Evaluate brand identity requests to maintain clarity between sub-brands and central branding.
• Support major university initiatives and campaigns with art direction and design.

Tools

Canva for Enterprise

Adobe Express

Job description

Job Title: Brand Graphic Designer

Location: Tallahassee, FL

Regular/Temporary: Regular

Full/Part Time: Full-Time

Job ID: 63645

Department

University Marketing

Responsibilities

The Brand Graphic Designer creates self-service toolkits, templates, and brand asset libraries that help colleges, departments, and sub-brands produce compliant communications while allowing the central creative team to focus on strategic and executive priorities.

• Design, launch, and manage a comprehensive library of self-service templates (via Canva for Enterprise, Adobe Express, or similar platforms) for use by campus communicators. Work with campus partners to identify areas of need and future template expansions.


• Develop standardized, plug-and-play toolkits for recurring campus needs, including event flyers, digital signage, social media avatars, and presentation decks.


• Provide brand consultations and training sessions for internal marketing and communications personnel across campus, teaching them how to effectively utilize the design systems. Gather feedback and improve training offerings.


• Assist in evaluating brand identity requests from various campus groups, ensuring clarity between academic, institutional, and marketplace sub-brands. Serves as representative to the director of branding when needed.


• Provide art direction and design support for major, university-wide strategic initiatives, internal marketing and communications conferences, and high-visibility institutional campaigns. Collaborate closely with fellow University Marketing graphic designers to ensure brand cohesion at all levels of university activity.


• Commit to continuous learning by staying abreast of industry trends and emerging marketing technologies. Foster a culture of continuous learning within the team. Mentor team members on branding principles, ensuring ongoing skill development through on-the-job training and staying updated with industry publications and training.

Qualifications

Bachelor’s degree and three years of experience or a combination of post high school education and experience equal to seven years.

University Information

One of the nation's elite research universities, Florida State University preserves, expands, and disseminates knowledge in the sciences, technology, arts, humanities, and professions, while embracing a philosophy of learning strongly rooted in the traditions of the liberal arts and critical thinking. Founded in 1851, Florida State University is the oldest continuous site of higher education in Florida. FSU is a community steeped in tradition that fosters research and encourages creativity. At FSU, there’s the excitement of being part of a vibrant academic and professional community, surrounded by people whose ideas are shaping tomorrow’s news!

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Considerations

This is an A&P position.

This position requires successful completion of a criminal history background check.

Equal Employment Opportunity

FSU is an Equal Employment Opportunity Employer.