Brand Experience Manager – eCommerce

The Clorox Company; Pleasanton (CA); Hybrid; USD 109,000 - 259,000; Full time

Benefits offered by this job

Health plans

401(k) with company match

Flexible time off

Fertility/adoption benefits

Salary range transparency

Job summary

The Clorox Company is seeking an experienced marketing leader to drive eCommerce strategy and creative execution for the business unit. You will partner with media planning, maintain brand consistency, and lead test-learn-scale initiatives across internal and external stakeholders.

The role emphasizes 75% internal-facing work and 25% external-facing activities, with hybrid work arrangements and competitive benefits.

Qualifications

• 5+ years of CPG experience with base Brand experience.
• Proven campaign execution track record across digital/eCommerce.
• Knowledge of PDP content, retail media, influencer/UGC programs and test-learn methodologies.

Responsibilities

• Executes creative strategy and marketing campaigns for eCommerce across the BU.
• Partners with media planning for campaigns and ensures brand consistency.
• Leads test-learn-scale initiatives and strategic eCommerce BX projects.
• Develops best practices for PDP content, retail media, and creative assets across platforms.
• Collaborates with Commercial, Insights, and Customer teams to translate insights into briefs and creative.
• Coaches and develops the Performance Marketing Associate Manager.

Skills

Brand experience

Campaign execution

Creative briefing

Retail media

Cross-functional influence

Financial acumen

Education

BS/BA Degree

Job description

Oakland, CA - USA

Pleasanton, CA - USA

Durham, NC - USA (Hill Bldg)

Full time

22869

Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace (https://www.linkedin.com/feed/hashtag/?keywords=cloroxistheplace&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A7079847624048001024)

Your role at Clorox:

Executes creative strategy and marketing campaigns for eCommerce across the BU, leveraging eComm as a dual-purpose retail channel and influential marketing lever. Partners with media planning for campaigns, ensures brand consistency, and leads test-learn-scale initiatives. ~75% internal facing, 25% external facing.

In this role, you will:

• Creative & Campaign Execution: Executes creative strategy and marketing campaigns for eCommerce across the BU.
• Media Partnership: Partners with media planning for campaigns, ensures brand consistency, and leads test-learn-scale initiatives.
• Strategic Initiatives: Leads strategic initiatives/projects to advance the BU's eCommerce BX agenda.
• Content Standards: Develops best practices for PDP content, retail media, and creative assets; maintains brand consistency across platforms.
• Cross-Functional Collaboration: Partners with Commercial, Insights, and Customer teams to translate insights into briefs and creative.
• Coaches and develops the Performance Marketing Associate Manager.

What we look for:

• Typically 5+ years of CPG experience with base Brand experience, ~10-15% Travel, and BS/BA Degree
• Brand Experience/Marketing background with proven campaign execution track record
• Proficiency in Creative Briefing/Development, Retail Media, Digital Content Optimization, Cross-Functional Influence, Financial Acumen
• Knowledgeable in eCommerce platforms (Amazon, Walmart.com, Instacart), PDP optimization, retail media, influencer/UGC programs, and test-and-learn methodologies

#LI-Hybrid

Workplace type:

Hybrid

[U.S.]Additional Information:

At Clorox, we champion people to be well and thrive, starting with our own people. To help make this possible, we offer comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company match, flexible time off benefits (including half-day summer Fridays depending on location), inclusive fertility/adoption benefits, and more.

We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. We use broad salary ranges that reflect the competitive market for similar jobs, provide sufficient opportunity for growth as you gain experience and expand responsibilities, while also allowing for differentiation based on performance. Based on the breadth of our ranges, most new hires will start at Clorox in the first half of the applicable range. Your starting pay will depend on job-related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area.

–Zone A: $131,200 - $258,500

–Zone B: $120,300 - $237,000

–Zone C: $109,400 - $215,500

All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.

This job is also eligible for participation in Clorox’s incentive plans, subject to the terms of the applicable plan documents and policies.

Who we are.

We champion people to be well and thrive every single day. We’re proud to be in every corner of homes, schools, and offices—making daily life simpler and easier through our beloved brands. Working with us, you’ll join a team of passionate problem solvers and relentless innovators fueled by curiosity, growth, and progress. We relish taking on new, interesting challenges that allow our people to collaborate and thrive at work. And most importantly, we care about each other as multifaceted, whole humans. Join us as we reimagine what’s possible and work with purpose to make a difference in the world.

This is the place where doing the right thing matters.

Doing the right thing is the compass that guides every decision we make—and we’re proud to be globally recognized and awarded for our continuous corporate responsibility efforts. Clorox is a signatory of the United Nations Global Compact and the Ellen MacArthur Foundation's New Plastics Economy Global Commitment. The Clorox Company and its Foundation prioritize giving back to the communities we call home and contribute millions annually in combined cash grants, product donations, and cause-marketing. For more information, visit TheCloroxCompany.com and follow us on social media at @CloroxCo.

Our commitment to diversity, inclusion, and equal employment opportunity.

We seek out and celebrate diverse backgrounds and experiences. We’re always looking for fresh perspectives, a desire to bring your best, and a nonstop drive to keep growing and learning. Learn more about our Inclusion, Diversity, Equity, and Allyship (IDEA) journey here (https://www.thecloroxcompany.com/company/idea/).

The Clorox Company and its subsidiaries are an EEO/AA/Minorities/Women/LGBT/Protected Veteran/Disabled employer.

We are committed to providing reasonable accommodations for qualified applicants with disabilities and disabled veterans during the hiring and interview process. If you need assistance or accommodations due to a disability, please contact us at [e-mail] . Please note: this inbox is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions/application statuses.

The Clorox Company and its subsidiaries are an EEO/AA/ Minorities/Women/LGBT/Protected Veteran/Disabled employer.