Brand Designer — Hybrid (Remote/Office) for AI Visuals

Black Forest Labs; San Francisco (CA); Hybrid; USD 219,000 - 265,000; Full time

Benefits offered by this job

Equity

Hybrid schedule

Office in Freiburg

Job summary

Black Forest Labs is hiring a Brand Designer to define and own the brand across launches, the website, events and everything in between. You will ship hands-on work while setting up tools and processes to scale design across marketing, product and growth teams.

You will lead visual identity development, typography, color and motion, and drive consistency across bfl.ai, the Playground, dashboards and other product surfaces.

Qualifications

• At least six years designing brands with key rollout projects.
• Deep craft in identity and visual design: typography, color, layout, motion.
• A quality bar that raises the work around you.
• Ready to ship from day one and build guidelines, templates or design systems.
• Able to balance big picture with details for diverse audiences.
• Comfortable with ambiguity and curious about new tools.

Responsibilities

• Lead how our visual identity grows, including logo, type, color, imagery and motion, and turn it into guidelines and design systems.
• Create concept and creative direction for model launches, campaigns and events.
• Create on-brand visuals for social posts, editorial, decks, docs, sales material, event spaces, merchandise and print.
• Own the direction of bfl.ai and growth pages to make the website a strong brand expression.
• Build templates, internal tools and an agent-readable design system for cross-team use.
• Collaborate with product design on foundations so platforms feel like one company.

Skills

Brand design

Typography

Color theory

Motion design

Art direction

Systems thinking

Job description

Black Forest Labs is hiring a Brand Designer to define and own the brand across launches, the website, events and everything in between. You will ship hands-on work while setting up tools and processes to scale design across marketing, product and growth teams.

You will lead visual identity development, typography, color and motion, and drive consistency across bfl.ai, the Playground, dashboards and other product surfaces.